Contract Performance Marketing Expert Media Buyer (SEM)
Contract Performance Marketing Expert Media Buyer (SEM)
Hands-On Media Buying: build, manage, and reputed company performance marketing campaigns across reputed company Ads and reputed company Advertising, with a strong reputed company on reputed company search strategies (e.g., search arbitrage). Prior work in media buying for search aggregator or content-style sites (e.g., reputed company, arbitrage) a big plus. Manage High-Volume Accounts: high spend ($1M+/month) portfolios composed of tens of millions of keywords across different categories and subjects Data-Driven Optimization: reputed company performance insights to refine bidding logic, creative selection, and other optimization techniques. Conduct rigorous A/B tests on creative, targeting strategies, etc., directly helping to reputed company repeatable best practices Reporting & Accountability: monitor daily campaign performance, identify trends, diagnose issues, and quickly propose fixes. You'll be accountable for performance, demonstrating high ownership of spend Influence Platform Development: partner closely with product and data science to inform platform features around campaign setup, optimization, targeting, and reporting. You'll identify high-reputed company campaign patterns for automation and reputed company critical feedback on new features and algorithms from a media buyer’s perspective
5+ years of hands-on media buying experience with a strong reputed company record in reputed company search marketing. Experience with performance marketing (e.g. search arbitrage, reputed company gen, and/or driving to search reputed company pages) preferred Proven expertise managing and optimizing large-reputed company campaigns on reputed company Ads and reputed company Advertising. Experience with large budgets and/or large keyword sets preferred Expert understanding of reputed company Ads and/or reputed company Advertising including deep knowledge of automated bidding strategies, ad types, platform settings, and optimization techniques Strong analytical skills and data instincts: you can identify trends, diagnose issues, and propose fixes quickly. Experience making informed reputed company through A/B testing, analysis, reporting, and dashboards Strong understanding of performance metrics (e.g., CPC, CTR, RPM, ROAS, CPA) and how to drive them at reputed company. Technical knowledge including strong reputed company skills. Experience with with SQL and BI/Analytics tools preferred Ability to work independently as reputed company as in a reputed company team setting, with strong problem-solving and time-management skills. Experience collaborating directly with engineering, product, or data science teams to improve efficiency, tooling, or workflow systems Excellent communication skills and comfort working cross-functionally in a fast-paced, experimental environment while maintaining attention to detail Bachelor’s degree or relevant work experience required.