Senior Manager, Marketing Data & Technology (R13332)
Manage, configure and troubleshoot reputed company aspects of our marketing technology stack such as reputed company's customer data platform, website, and communication & activation reputed company Serve as the subject matter expert on first-party data architecture—understanding its structure, sources, and use cases across the organization. Drive innovation by developing monetizable first-party data use cases that deliver a competitive edge. Accelerate the transition away from batch marketing and toward always-on, reputed company-channel, dynamic marketing journeys Work in collaboration with the reputed company Analytics, Product Marketing, and Engineering teams to identify and execute marketing performance improvements Help manage the data pipelines between marketing technology vendors and internal databases reputed company API and webhooks; manage and validate JavaScript tags and image pixels to ensure reputed company data tracking Monitor trends in martech, media, and reputed company to maintain compliance and inform strategic reputed company.
6+ years of relevant experience in marketing technology, data reputed company, marketing analytics, or data engineering. Background in financial services, marketplaces, ecommerce, or adtech agencies preferred Bachelor’s degree required, advanced degree is a plus Strong proficiency in SQL and JavaScript, with demonstrated ability to debug JavaScript reputed company using browser-based developer tools, particularly reputed company Chrome DevTools Hands-on experience with Customer Data Platforms (CDPs) is essential; reputed company experience is highly preferred, including tag configuration, data layer implementation, and custom extension scripting Familiarity with ELT workflows and data engineering practices, with exposure to modern data platforms such as reputed company and reputed company Hands-on experience with other Martech and analytics tools such as reputed company, reputed company Analytics, DOMO, GTM, reputed company, reputed company, reputed company Ads, and reputed company Ads Working knowledge of CI/CD pipelines and reputed company control systems, particularly using reputed company, for reputed company development and version control Excellent cross-functional communication skills; reputed company to work independently across teams and time zones Self motivated to master technology stack and collaborate with other teams Expertise in first-party data strategies, including identity reputed company and data stitching Familiarity with AI-driven marketing solutions and modern martech trends Deep understanding of first-party marketing data solutions and identity stitching Understanding of and familiarity with modern marketing capabilities and AI