Junior Automotive Project Manager-100% Remote
Job Overview
McIvor Marketing LLC is seeking a motivated Junior Digital Marketing Project Manager with hands-on experience in automotive digital marketing execution to support high-impact projects for up to 10 dealership clients and beyond. The ideal candidate will have a proven track record of managing multi-channel services, including Paid Social, Conquest Email, SEO, SEM and Programmatic advertising, ensuring timely delivery, budget adherence, co-op compliance, and exceptional client satisfaction. This role is perfect for a proactive team player eager to grow in the digital marketing space and automotive industry, supporting Project Managers while gaining exposure to lead generation, inventory-based advertising, and dealership marketing trends (e.g., electrification, sustainability).
Key Responsibilities
Client & Account Management
• Act as a key point of contact for up to 10 automotive dealership clients, supporting Senior Project Managers in building relationships and delivering exceptional service.
• Provide regular updates, reports, and client education on best practices for paid social, search ads, and inventory-based advertising.
• Ensure timely execution of monthly deliverables aligned with client goals, services, and brand objectives.
• Facilitate transparent communication internally and externally to maintain accountability.
Project Planning & Execution
• Support end-to-end campaign execution for digital platforms (e.g., SEO, SEM, social media, programmatic), including monthly offer launches on client websites and ad platforms.
• Assist in developing project timelines, budgets, and optimizations, ensuring alignment with manufacturer co-op requirements for maximum reimbursements.
• Write and collaborate on concise creative briefs (CBs) for ad placements (e.g., social ads, display ads, email campaigns) to guide the creative team.
• Onboard new dealership services (e.g., Meta Business Manager setup, inventory feeds, Google Ads/TikTok integrations).
Team Coordination & Strategy Support
• Collaborate with Senior Project Managers, designers, execution specialists, and vendors to deliver campaigns seamlessly.
• Contribute strategic input on ad creative, targeting, messaging, and optimizations to drive leads, showroom traffic, and sales.
• Monitor trends in automotive consumer behavior and competitors to support strategy refinements.
Performance & Budget Management
• Track budgets, expenditures, and ad spend using ROI and dealership sales goals.
• Leverage tools like Google Analytics, Meta Business Suite, Search Console, Google Ad Insights, and automotive CRMs for performance monitoring.
• Prepare weekly/monthly reports with actionable insights for clients and teams, highlighting optimization opportunities.
Process & Risk Management
• Identify risks and support contingency plans to keep projects on track.
• Help refine internal processes using tools like Agile for efficiency.
• Ensure compliance with brand guidelines, co-op rules, and automotive ad regulations.
• Demonstrate strong time management in a fast-paced environment.
Qualifications
Experience
• 2-4 years in digital marketing execution or project coordination, with 1+ years focused on automotive or dealership campaigns preferred.
• Hands-on experience executing campaigns on Google Ads, Meta, TikTok (required), including inventory ads, lead gen, and co-op compliance.
• Familiarity with managing multiple dealership accounts and onboarding services.
Education
• Bachelor’s degree in Marketing, Business, Communications, or related field (or equivalent experience).
• Google Ads and Meta certifications required; PMP/Agile a plus.
Skills
• Excellent organizational, time-management, and communication skills to handle multiple projects and simplify strategies for clients.
• Proficiency in project tools (e.g., Asana, Trello, Monday.com, Teamwork).
• Knowledge of SEO/SEM, social/programmatic ads, analytics, and automotive trends.
• Analytical mindset for data-driven optimizations and reporting.
Technical Proficiencies
• Microsoft Office/Google Workspace, CRM platforms (e.g., DealerCentric, VinSolutions, AutoLeadStar).
• Analytics tools (e.g., Google Analytics, Meta Suite).
Attributes
• Proactive, detail-oriented, adaptable, and thrives in fast-paced settings.
• Passionate about automotive marketing with a positive, optimistic, curious personality.
Preferred Qualifications
• Experience with OEMs, suppliers, or dealership groups.
• Email marketing or programmatic execution.
What We Offer
At McIvor Marketing, we're not just building campaigns—we're building careers. Join a forward-thinking agency where your growth, well-being, and success are our top priorities. Here's why top talent chooses us:
• Competitive Compensation Package: Attractive base salary based on experience, plus performance-based bonuses.
• Generous Time Off: PTO that increases with tenure, plus 6 paid company holidays.
• Flexible, Remote-First Work: Work from anywhere with flexible hours for life-work integration and burnout prevention.
• Comprehensive Wellness Support: Mental health resources, coaching, and tools.
• Professional Growth: Mentorship from Senior PMs, training, certifications reimbursed, and a clear path to Senior roles as we expand.
• Collaborative Culture: Virtual team-building, recognition, swag, and industry events.
• Impactful Work: Collaborate on innovative projects with top dealerships in a high-growth agency.
We're committed to a workplace where you excel without sacrificing well-being. If you're ready to grow your Project Manager experience, apply today!
Acknowledgment and Application
If you accept this role, you acknowledge and agree to the responsibilities, expectations, and values outlined above, and commit to upholding the mission and culture of McIvor Marketing.
How to Apply
Email your resume and proof of Google Ads & Meta certifications to work@mcivormarketing.com. Use subject: [Your Full Name] - Junior Automotive Project Manager. Applications without certifications will not be considered.
Company DescriptionMcIvor Marketing is a dynamic digital media advertising agency that specializes in providing cutting-edge digital solutions for clients in the automotive, radio, and music industries, and more. Established in 2020, we have experienced rapid growth and are dedicated to staying at the forefront of digital marketing innovation. Our team is passionate about delivering results-driven strategies and fostering long-term partnerships with our clients. We aspire to be more than just an employer. We aim to be a destination employer. Recognizing the pervasive issue of burnout in the agency world, we are committed to supporting the holistic well-being of our team members. Our company culture prioritizes the health and happiness of our employees, offering a range of wellness tools and flexible scheduling options to promote life-work integration. We thrive on positivity, seeking team members who bring optimism, enthusiasm, and a collaborative spirit. We foster an environment where everyone uplifts one another and focuses on growth, innovation, and shared success.
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