Digital Marketer

We’re seeking a dedicated Digital Marketer to lead content production, social media platform management, and affiliate platform oversight with a strong focus on strategic guidance and brand consistency. This role supports a dynamic, multi-platform presence including Facebook, Instagram, TikTok, YouTube Shorts, LTK, and ShopMy. The ideal candidate is creative, organized, and skilled in content creation and optimization, with a passion for maintaining a consistent brand voice and maximizing engagement across channels.

Content Production

• Generate and repurpose engaging content and captions including Instagram reels, stories, collages, carousels, and more.

• Follow LTK best practices by posting 4-8 times daily to optimize algorithm performance.

• Produce and edit at least 7 reels per week across four social platforms, totaling up to 28 reels monthly.

• Maximize posts on LTK and ShopMy platforms to reach optimal engagement with up to 140 additional posts monthly.

• Leverage brand kits in Canva for content creation and visual consistency.

Social Platform Management

• Manage engagement, insights, and realignment on Facebook, Instagram, TikTok, and YouTube Shorts.

• Optimize profiles consistently for best practices, including profile links and Searchbubble Link in Bio.

• Create and maintain seasonal and trend carousel content for Searchbubble with weekly updates.

Affiliate Platform Management

• Handle affiliate platforms LTK and ShopMy ensuring strategic growth and brand alignment.

Strategy and Brand Voice

• Develop a ChatGPT-based brand voice reflecting the personal style of the brand owner.

• Provide overall strategy, direction, and guidance for content creation and platform growth.

• Maintain consistent upkeep of profiles and content to support ongoing engagement goals.