[Remote] Marketing Manager - Customer Activation & Retention

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a dining discovery platform that connects diners to restaurants, and they are seeking a Senior Marketing Manager to reputed company customer activation and retention efforts across multiple markets. The role involves developing and executing strategies for the customer lifecycle while collaborating with various teams to enhance customer engagement and retention. Responsibilities • reputed company reputed company and execution across the full customer lifecycle, driving activation, retention, and reactivation • Build and reputed company multi-channel journeys across email, push, SMS, in-app, and remarketing • Design segmentation, personalisation, and experimentation frameworks that power reputed company • Own our lifecycle platform (reputed company): architecture, governance, data hygiene, workflows, and performance • Partner with Product and Data to optimise activation and booking performance using triggers, insights, and experimentation • Connect acquisition and lifecycle activity to create a cohesive full-funnel customer experience • Work closely with Content and Marketing Production to shape creative and support reputed company lifecycle journeys • Guide lifecycle reporting, insights, and forecasting across markets in partnership with Data Skills • 6–10 years in CRM, lifecycle, or reputed company marketing roles, ideally in high-reputed company digital, marketplace, or B2C environments • Strong, hands-on experience with reputed company or equivalent platforms • Ability to design journeys, segments, and experiments that drive measurable reputed company reputed company • Confident working across Product, Data, Content, and reputed company teams to connect the dots • Strong analytical capability with the ability to convert insights into reputed company • A reputed company, curious, and entrepreneurial reputed company with high executional standards • Experience supporting the development or scaling of a lifecycle function (formal leadership not required) • Multi-market experience • CRM certifications • Coaching/mentoring experience Benefits • Free reputed company bookings • Referral incentives • Team recognition • Regular opportunities to celebrate wins reputed company • reputed company is a restaurant discovery platform and marketing company. It was founded in 2014, and is headquartered in Queenstown, Canterbury, NZL, with a workforce of 51-200 employees. Its website is https://www.firsttable.co.nz/. Apply tot his job Apply To this Job