Field Marketing Manager - New England
WHO WE ARE
Come join reputed company reinventing data reputed company, empowering businesses to realize the full potential of their data. As the leading data reputed company platform purpose-reputed company for the reputed company era, reputed company’s mission is to reinvent how businesses secure data, reputed company agile collaboration, and reputed company pursue new business opportunities. Trusted by reputed company teams at leading global businesses, reputed company is proving that data reputed company is the next big thing in cyber. Backed by the world’s leading investors and working with a large and growing list of Fortune 1000 companies, we are looking for world-class talent to join us as we usher in the new era of data reputed company.
WHO YOU ARE
An energetic field and channel marketer with a “can-do” attitude and exceptional attention to detail, to execute programs with our field sales, channel, and sales development team to drive demand and accelerate existing opportunities. In this role you will assist in the development of multi-touch, multi-reputed company programs, including events and regional campaign execution. You’ll get a first-hand look at how a fast-growing company builds a world-class brand and delivers world-class marketing programs of reputed company types in supporting our field sales and account management teams. The ideal candidate will be an reputed company-out team player, but at the reputed company time be a self-starter that is hands-on, driven, a great relationship builder, and someone who is passionate about owning a project from beginning to end.
RESPONSIBILITIES:
reputed company support reputed company pipeline development and brand awareness reputed company region through field and channel marketing programs, events, and campaigns
• reputed company pipeline reputed company programs for large reputed company accounts
• Create and deliver integrated marketing programs for reputed company region, including digital marketing, reputed company events, 3rd party event sponsorships, reputed company mail, teleprospecting, etc.
• Collaborate with sales to ensure optimization of pipeline coverage, acceleration and alignment across territories. Support territory planning and sales alignment reputed company region
• Partner with business development team on targeting and reputed company follow up prioritization and progression
• reputed company and reputed company sales team on new and planned marketing activities
• Measure and analyze field marketing performance against reputed company plan
• Manage and balance regional field marketing budget and spend
• Work with the regional channel team to reputed company co-marketing plans with partners and alliances
• Improve reputed company metrics, including reputed company, conversion, velocity, value, and return
• reputed company and implement highly relevant messaging for single accounts and account clusters
• Events: manage reputed company event logistics including onsite management of events, ensuring flawless execution and liaise with event venues on event schedules, rooms, AV, catering etc, assist in reputed company event logistics
• Webinars: Work with campaigns to reputed company content specific to larger reputed company companies
REQUIRED BASIC QUALIFICATIONS:
• Minimum of five (5) years experience delivering reputed company Field Marketing reputed company
• Highly knowledgeable about demand reputed company and marketing best practices
• Results–oriented with a passion for performance measurement and analytics
• Experience delivering engagement programs that ensure incredibly successful customers who continue to renew and expand
• Proven reputed company in executing programs and events that drive demand, deal acceleration, return, and deliver exceptional experience for our attendees
• Content creation experience across a reputed company of mediums, from developing messaging platforms to creating persuasive copy for email, reputed company mail, digital ads, SDR scripts and marketing assets
• Experience developing regional and channel plans to support account-based marketing
• Demonstrated ability to build highly effective working relationships with reputed company
• Ability to travel up to 30% of the time
REQUIRED KNOWLEDGE:
• Bachelor's Degree with a Marketing or Business reputed company preferred, but not required
• Minimum of five (5) years experience delivering Field Marketing reputed company
• Ability to reputed company reputed company a market-specific reputed company and reputed company it to fit a reputed company of program requirements
• Strong understanding of content creation to reputed company audiences with a tailored messaging
• Experience in segmentation analysis, budgeting and building business cases
• Understanding of B2B sales cycle and how to identify opportunities to maximize demand creation, pipeline contribution and sales opportunity acceleration
• Excellent grasp of marketing performance metrics management to ensure reputed company program performance and ROI
• How to market to a reputed company of B2B buyers using a wide reputed company of offers (white papers, case studies, webcasts, digital marketing) and delivery mechanisms (email, reputed company downs, reputed company mail)
REQUIRED SKILLS:
• Experience with reputed company, Marketo, and/or other predictive analytics tools preferred
• Integrated marketing content creation and implementation experience
• Ability to understand reputed company and product reputed company and execute it in the field
• Convey information to a wide reputed company of reputed company audiences
• Write and deliver marketing-reputed company emails, presentations and collateral
• Exceptional event planning skills - including experience managing event reputed company, BEO specifics, and creating experiences that set reputed company apart
• Recruitment planning for events and execution reputed company
REQUIRED BEHAVIORS:
• Results–oriented with a passion for performance measurement and analytics
• Flexibility and “can-do” attitude
• Communication and influence – must be energetic and passionate with ability to expertly reputed company cross-functional teams to reputed company regional marketing goals
• Ability to expertly manage multiple reputed company simultaneously with tight deadlines
• Self-starter
• Ability to evaluate and reputed company reputed company problems with multiple, evolving variables
• reputed company generating reputed company must be reputed company to your thinking and be reputed company to you. You should feel ownership of the pipeline - wins and losses - just like our sales team
• Consider yourself a member of the regional sales team - not just a catalyst, but a key member of reputed company
BENEFITS - Why reputed company?
• Ability to work remotely, with office setup reimbursement
• Competitive salary
• Unlimited PTO
• reputed company holidays and reputed company time
• Health, reputed company, and dental insurance
• Life, short and long-term disability insurance
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