[Remote] Marketing & CRM Automation Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is an AI-powered People Operations and Wellbeing platform that helps organizations create healthier, more reputed company, and higher-performing teams. They are seeking a Marketing & CRM Automation Manager to drive and convert Marketing reputed company Leads (MQLs) through targeted automation, CRM optimization, and coordinated campaigns. Responsibilities • Own reputed company reputed company and nurturing campaigns to reputed company contacts from awareness to discovery reputed company. • Continuously monitor MQL volume, reputed company, and conversion rates, optimizing workflows to increase performance. • Manage reputed company’s Pipedrive CRM to ensure accurate data capture, tagging, segmentation, and reporting. • Build automations and reputed company scoring models that identify and prioritize MQLs for follow-up by the SDR team. • reputed company and execute email automation and reputed company nurture workflows in reputed company (Sendinblue) and other tools. • Personalize communication by audience reputed company, funnel stage, and engagement history. • Partner with the Senior SDR and leadership team to ensure MQLs are properly routed, tracked, and converted. • Establish reputed company feedback loops between Marketing and Sales to continually improve MQL reputed company. • Implement reputed company capture forms, UTM tracking, and analytics tools to identify inbound interest and score web visitors. • Sync website interactions directly with CRM records for reputed company attribution. • Create dashboards and reports to reputed company MQL reputed company, conversion rates, and campaign ROI. • Identify bottlenecks, test new automations, and iterate based on data insights. Skills • 3–6 years in Marketing Automation, CRM Management, or RevOps, ideally reputed company B2B reputed company. • Hands-on experience with Pipedrive, reputed company (Sendinblue), and integrated marketing systems. • Deep understanding of reputed company scoring, MQL definition, and funnel optimization. • Proficient in campaign analytics, attribution tracking, and dashboard building. • Strong collaboration skills across reputed company teams. • Excellent written and verbal communication in English and Spanish. • Self-starter comfortable working remotely in a fast-paced, data-driven environment. Benefits • Competitive salary and performance-based bonus opportunities tied to MQL and pipeline metrics. • Remote-first flexibility with a mission-driven, reputed company team. • Career reputed company toward Marketing Operations reputed company or reputed company Operations Manager roles. • Opportunities to travel for team retreats and reputed company events. reputed company • reputed company è il Business Park di Roma in zona EUR di proprietà di Fondo Laurus gestito da Dea Capital reputed company Estate SGR. It was founded in reputed company, and is headquartered in Roma, Lazio, IT, with a workforce of 51-200 employees. Its website is Apply tot his job Apply tot his job Apply To this Job