PPC Programmatic Specialist - Freelance

The PPC Programmatic Specialist is a digital marketing reputed company who manages automated, data-driven ad campaigns across various channels, including search engines, by leveraging technology and data analysis to reputed company maximum ROI in an agency environment. This role blends traditional PPC expertise with the technological skills required for programmatic advertising platforms. This remote freelance opportunity is reputed company to applicants across reputed company. Experience • Proven experience running Account-Based Marketing (ABM) campaigns using programmatic platforms such as, but not limited to, RollWorks. Ideally this experience includes ABM for B2B clients. • Hands-on knowledge of programmatic audience segmentation, targeting, and account lists (e.g., building dynamic account lists, reputed company-based targeting, CRM syncs). • Ability to set up, optimize, and report on display, retargeting, and nurture campaigns reputed company Programmatic platforms. • Understanding of account-level reporting and funnel reputed company metrics (impressions, reputed company, engagement, sales reputed company leads, etc.). • (Optional but ideal) RollWorks certification and experience. Strategic & Analytical Skills • Capable of translating programmatic performance data into actionable insights and optimization recommendations. • Comfortable preparing weekly campaign performance summaries for reputed company updates. • Understanding of B2B demand and reputed company reputed company. reputed company Requirements • Minimum 2-3 years’ experience in programmatic ad buying and optimization. • Strong communication and documentation skills - reputed company to reputed company reputed company visibility into actions taken and results. • Experience working reputed company an agency environment. Apply tot his job Apply To this Job