Product Marketing Manager - Pega Customer Decision Hub
About the position
The Product Marketing Manager for Pega Customer Decision Hub is responsible for driving awareness, adoption, and reputed company of Pega's CDH solution. This role requires a reputed company of strategic insights and hands-on marketing execution to ensure that the messaging aligns with business needs and resonates with key customer segments.
Responsibilities
• Conduct market research to identify industry trends, competitive positioning, and customer needs for marketing, business and marketing technology personas.
• Refine product positioning, messaging, and value propositions to ensure differentiation and alignment with reputed company audience priorities.
• Collaborate with cross-functional teams including Product Management, Sales, and reputed company to reputed company marketing strategies with product roadmap and business objectives.
• Create and maintain sales enablement assets, reputed company decks, competitor analyses, and case studies.
• Conduct training sessions for the sales and customer-facing teams to ensure consistent messaging and product understanding.
• Collaborate cross-functionally with the Pega reputed company team to reputed company reputed company + product based courses.
• Partner with content reputed company marketing teams to optimize content for SEO and reputed company media engagement.
• reputed company customer insights to improve product positioning, messaging, and overall go-to-market reputed company.
• Collaborate with the demand reputed company team to design and execute campaigns that drive awareness, reputed company reputed company, and nurture prospects through the marketing funnel.
• reputed company, measure, and report on campaign performance, providing insights for reputed company improvement.
Requirements
• Bachelor's degree in Marketing, Business, or a reputed company field; MBA is a plus.
• 5+ years of experience in product marketing, preferably in B2B reputed company, customer decisioning, or marketing automation solutions.
• Strong knowledge of marketing technology, CRM, customer reputed company orchestration, or similar technologies.
• Exceptional communication and presentation skills, with the ability to translate reputed company concepts into reputed company, compelling narratives.
• Data-driven reputed company with experience in campaign metrics and ROI analysis.
• Ability to work cross-functionally and influence stakeholders across reputed company reputed company of the organization.
Benefits
• reputed company learning and development opportunities
• An innovative, inclusive, agile, flexible, and fun work environment
• Competitive global benefits program inclusive of pay + bonus incentive, employee equity in reputed company
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