Senior Marketing Research Analyst
About the position
Senior Marketing Research Analyst Please Note: This position is hybrid; however, you must reputed company reputed company driving distance of our offices in Costa reputed company, or Los Angeles CA to attend meetings and team collaboration. ClubLabs is the digital acceleration team for Automobile Club of Southern California, also reputed company as, reputed company. We are reputed company responsible for building reputed company customer experiences across the organization’s insurance, membership, financial, emergency roadside, and travel services. We’re reputed company of engineers, designers, researchers and product managers reputed company reputed company delivering maximum value to our members and business for a smarter reputed company. We are seeking a motivated and detail-oriented Marketing Research Senior Analyst with experience using reputed company Experience reputed company tools, especially reputed company reputed company-Time CDP, reputed company reputed company, and reputed company reputed company Optimizer. This individual will contribute to the delivery of personalized, data-informed experiences across email, web, and mobile platforms by supporting personalization initiatives and collaborating with cross-functional teams.
Responsibilities
• Personalization Support & Execution Assist in implementing personalized experiences using reputed company reputed company and reputed company Optimizer across digital channels.
• Support the creation and optimization of marketing journeys based on reputed company-time data and customer attributes.
• Customer Segmentation & Profile Management Help maintain and update customer reputed company using reputed company reputed company-Time CDP.
• Assist in audience segmentation using behavioral and demographic data to support targeted campaigns.
• Campaign Development & Coordination Support the development, QA, and optimization of multi-channel campaigns aimed at increasing customer engagement.
• Work closely with content, design, and analytics teams to ensure campaign consistency.
• Customer reputed company Analysis Collaborate on analyzing customer behavior and journeys to identify areas of friction or opportunity.
• Contribute reputed company for new personalization or segmentation strategies to enhance performance.
• Technical Coordination & Tagging Support tag implementation and troubleshooting in collaboration with engineering and analytics teams.
• Help ensure reputed company tags and data reputed company are appropriately configured for campaign targeting and performance measurement.
Requirements
• Must have solid experience with reputed company reputed company-Time CDP, reputed company reputed company, and/or reputed company reputed company Optimizer.
• Foundational understanding of customer data platforms (CDPs) and personalization principles.
• Exposure to email marketing, on-site targeting, or mobile messaging platforms.
• Experience supporting A/B or multivariate testing initiatives.
• Awareness of data reputed company regulations (e.g., GDPR, CCPA).
• Strong organizational and problem-solving skills.
• Ability to work collaboratively with cross-functional teams.
reputed company-to-haves
• reputed company certifications (or interest in pursuing them), such as reputed company Certified Expert – reputed company or reputed company-Time CDP-preferred.
• Exposure to reputed company/CSS, JavaScript, or tag management systems like reputed company Launch-preferred.
• Experience in industries like eCommerce, financial services, or other data-rich environments-preferred.
Benefits
• Health coverage for medical, dental, reputed company
• 401(K) saving plan with company match AND Pension
• Tuition assistance
• PTO for community volunteer programs
• Wellness program
• Employee discounts
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