Growth Marketing Specialist, GEO & AEO

Odoo is an open-source enterprise resource planning (ERP) platform that helps companies manage and streamline their operations. The Growth Marketing Specialist will drive AEO and LLMO strategies to enhance discoverability, engagement, and sign-ups across Odoo’s global web presence, focusing on visibility in traditional search engines and emerging AI platforms.

Responsibilities

• Support Odoo’s AEO and LLMO performance through research, optimization strategies, and collaboration across teams
• Optimize for visibility across AI-powered platforms like ChatGPT, Perplexity, and Gemini
• Work with Product, Design, and Marketing to improve the website experience from first touchpoint to conversion
• Conduct keyword research and intent analysis for both self-serve and sales-assisted funnels
• Use tools like Google Analytics and Google Sheets to evaluate performance and guide recommendations
• Run experiments to test improvements in rankings, traffic quality, and user engagement
• Stay current on trends in SEO, AI workflows, and digital discovery
• Create clear and concise reports to communicate insights and results

Skills

• 1+ years of hands-on SEO experience, with recent work focused on AEO and LLMO strategies
• Strong understanding of user intent and how to optimize content for both people and AI systems
• Ability to translate data into actionable insights and measurable results
• High proficiency in Google Sheets, Excel, and web analytics tools
• Strong written and verbal communication skills
• Comfortable working independently and cross-functionally
• Bachelor's degree in Marketing, Business, Communications, Computer Science, or Writing
• Familiarity with AI-powered search and generative platforms like ChatGPT, Gemini, and Perplexity
• Exposure to product-led growth (PLG) environments or SaaS web strategy
• Basic understanding of front-end SEO elements like HTML, JavaScript, and CMS platforms
• French and/or Spanish language skills
• Experience with CRO or content strategy

Benefits

• Healthcare
• Dental
• Vision
• Life Insurance
• FSA
• HSA Matching
• 401K Matching
• Commuter Benefits
• PTO (Paid-time-off)
• Paid sick days
• Paid holidays
• Employee Assistance Program: 3 X 1-hour telehealth calls with certified mental health professionals
• $100 towards a work-from-home office setup
• Evolve in a nice working atmosphere with a passionate, growing team!
• Chef-prepared lunches - snacks, fruit, and coffee/drinks on tap!
• Company-sponsored events for groups of 6+ employees

Company Overview