Business Development Support Specialist

OraSure Technologies Inc. is a company that develops innovative products for biological sample collection and testing. The Business Development Support Specialist is an entry-level role focused on supporting Business Development Managers through lead generation, market research, and assisting in new product launches.

Responsibilities

• Research and identify potential clients using various tools and platforms (e.g., LinkedIn, Salesforce, industry databases)
• Build and maintain targeted lead lists for outreach campaigns
• Initiate contact with prospects via cold calls, emails, and social media
• Qualify leads and nurture them until they are ready for hand-off to BDMs or Account Managers
• Track outreach activities and results in CRM system
• Conduct market research to identify new business opportunities and emerging trends
• Support BDMs in analyzing underperforming segments and recommending strategies for improvement
• Assist in gathering competitive intelligence and customer feedback
• Coordinate with cross-functional teams (Product Management, Marketing, R&D) to support go-to-market activities
• Help organize prototype orders, collect customer feedback, and document insights for product development
• Participate in product and sales training sessions to build technical knowledge
• Respond to inbound inquiries and route qualified leads to the appropriate sales team member
• Maintain accurate records of all interactions and lead status in CRM
• Support event and conference logistics as needed
• Prepare regular reports on lead generation activities, pipeline status, and campaign outcomes
• Collaborate with BDMs to develop tailored pitches and proposals
• Participate in team meetings to share insights and best practices

Skills

• Bachelor's degree in Business, Marketing, Life Sciences, or related field (or equivalent experience)
• 1–2 years of experience in sales, lead generation, or business development preferred (internships or co-op experience welcome)
• Strong research and analytical skills; ability to filter and prioritize critical information
• Excellent verbal and written communication skills
• Comfortable with phone, email, and live chat outreach
• Proficient in Microsoft Office Suite and CRM platforms (Salesforce experience is an asset)
• Ability to work independently and as part of a team
• High level of integrity, initiative, and commitment to building a successful company
• Experience in life sciences, biotechnology, or related industries
• Familiarity with virtual meeting tools (Teams, Zoom)
• Willingness to travel occasionally for client meetings or industry events

Benefits

• Highly competitive Health, Dental and Vision Coverage for you, your spouse and your dependents
• Disability and Life Insurance Benefits
• RRSP plan with company-matching contributions
• Generous paid time-off, including vacation days, sick days, additional company wide paid days off and personal days
• Maternity Leave and Parental Leave Coverage
• Adoption benefit for parents adopting a child
• Employee Referral Program– you may be eligible for a cash bonus if your referrals are hired
• Employee Assistance Program
• Employee Service Recognition
• Annual Fitness Reimbursement
• Job-related Training Programs
• Ability to participate in Teams, Committees, Events and Clubs
• Depending on the role you may be eligible to work in a hybrid environment or fully remotely
• Free Onsite Parking

Company Overview