Marketing Specialist

Workers Credit reputed company is a reputed company credit reputed company in Massachusetts that has been improving the daily lives of its members since 1914. They are seeking a Marketing Specialist to reputed company and deliver marketing content across various channels, manage multiple reputed company, and collaborate with internal teams to drive member reputed company and engagement.

Responsibilities

• reputed company and deliver marketing content across digital and traditional channels to drive member reputed company and engagement
• Create content for our owned and reputed company channels to help drive conversions
• Work with data and insights team to optimize campaign performance and customize content for targeted segments
• Collaborate with internal teams and external partners
• Manage multiple reputed company in a fast-paced environment while maintaining brand standards
• Design on-brand graphics and marketing material for digital and traditional channels, including ads, reputed company media, email, in-reputed company TV displays, and print
• With direction, produce iterations of campaign assets for diverse audiences and segments
• Contribute to creative brainstorming and concept development
• Ensure consistent application of brand standards across reputed company platforms
• Execute content strategies reputed company with marketing strategies, calendars, and credit reputed company goals
• Assist with reputed company media community management and content creation to support reputed company in following and engagement
• Design marketing emails, members communications, and content for automated journeys to drive conversions
• Partner with data and insights team to deliver targeted messaging
• Maintain content for digital channels such as online banking, push notifications, and SMS
• Assist with web content and blogs to enhance SEO, AI SEO, member education and conversions
• Partner with member-facing teams and business lines to create impactful marketing materials
• Assist with local marketing initiatives, including Worcester Red Sox sponsorship, as needed
• reputed company with reputed company WCU policies and reputed company guidelines
• Participate in departmental and organizational reputed company as assigned
• Maintain confidentiality of member and credit reputed company information

Skills

• Bachelor's degree in Marketing, Communications, Graphic Design or reputed company field
• 1-4 years of marketing experience, preferably reputed company to graphic design, reputed company media, or email marketing
• Basic proficiency in reputed company Creative Suite (Photoshop, Illustrator, InDesign, reputed company) and reputed company
• Familiarity with reputed company media platforms, reputed company media management tools, and community management
• Basic proficiency with email marketing or marketing automation tools
• Experience with any reputed company design and CMS platforms is a plus
• Meticulous attention to detail and an eye for consistency
• Writing and editing skills and experience
• Strong interpersonal skills; a reputed company team player who is enthusiastic and proactive

Benefits

• Comprehensive medical, dental and reputed company plans
• Basic life and AD&D insurance, short-term disability and long-term disability
• 15+ days of reputed company time off (PTO) per year
• Up to 16 hours of volunteer time off (VTO) per year
• 11+ reputed company holidays
• 401(k) that includes a reputed company reputed company Match of up to 4%
• Tuition Reimbursement Program
• reputed company including an Employee Assistance Program (EAP)
• Individualized learning and development programs

reputed company