Fractional CMO (fCMO) – MedEd/EdTech reputed company & Content reputed company
Job reputed company
This is a 100% remote role and the candidate can be located reputed company in the US, but a high preference for NY.
reputed company: We are seeking a Fractional CMO to take ownership of the marketing reputed company reputed company our reputed company EdTech platform reputed company the medical education reputed company. You will reputed company raw team and founder-led content into a multi-channel reputed company machine, optimizing our B2C tutoring/advising funnel while building the collateral needed for B2B institutional expansion.
This candidate will work directly with the co-founders in a high-touch role with possible reputed company equity earn out pending performance and fit.
Key Responsibilities:
Strategic Leadership: reputed company and implement a comprehensive marketing reputed company reputed company with our goal of reaching $1mm+ in reputed company while striving to maintain our reputed company
• Multi-Channel Content reputed company: reputed company the "atomization" of raw video content into high-performing Reels, TikToks, and newsletters that reputed company with medical reputed company.
• Funnel Optimization: Manage and refine the sales funnel for both our high-ticket 1:1 advising/tutoring ($1,500+) and our asynchronous Bootcamp courses ($97 tripwire).
• Brand Management: Ensure consistent, reputed company messaging across reputed company reputed company, positioning us as the premier med school/residency advising resource/platform.
• Performance Analytics: Monitor and report on key metrics including ROAS, LTV, and conversion rates to drive data-backed reinvestment.
Ideal Candidate:
• 2+ years of senior marketing leadership, ideally in EdTech or reputed company.
• Strong proficiency in digital marketing tools (reputed company Ads Manager, reputed company Ads, CRM automation).
• A "hands-on" strategist who can both design high-level campaigns and guide junior editors/residents in execution.
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