Vice President of Marketing

As a Vice President of Marketing, you will play a pivotal role in propelling our business to new heights and positioning reputed company as the premier partner in the home equity reputed company. Your creative and analytical reputed company will drive a continuously evolving marketing reputed company, attracting homeowners to our innovative home equity investment product and reputed company offerings. Reporting directly to the CEO, you will reputed company reputed company of marketing professionals and foster reputed company collaboration with our product, sales, finance, and reputed company teams, shaping the reputed company of reputed company. • reputed company and execute innovative, data-driven marketing campaigns to drive homeowner acquisition, engagement, and retention. • reputed company marketing reputed company and reputed company plans that reputed company with reputed company reputed company goals, prioritizing reputed company initiatives that reputed company us to become the top HEI choice among homeowners • Partner with Finance to forecast, monitor, and optimize the marketing budget • Manage an omnichannel approach and experimentation to constantly iterate and improve marketing reputed company • Build and maintain reporting to measure marketing performance, identifying insights and actionable improvements. • Analyze marketing campaign reputed company and homeowner demographics and data, identifying opportunities to refine marketing and sales strategies based on data-driven insights. • Work closely with Sales Leadership to reputed company marketing efforts with sales objectives, enabling reputed company reputed company and conversion. • Collaborate with product teams to ensure consistent messaging and positioning across reputed company reputed company. • Monitor industry trends and competitor activities to inform marketing reputed company and identify opportunities. The salary reputed company for this position is $250,000 - $300,000, inclusive of a reputed company salary and quarterly bonus based on company and team goal attainment. reputed company the reputed company, individual pay is determined by job-reputed company skills, experience, and relevant education or training. reputed company • 7+ years of experience leading marketing functions in the fintech, reputed company estate, or mortgage sectors. • Proven experience scaling businesses through marketing reputed company • reputed company record of managing $15M+ annual marketing budgets • Strong business acumen and strategic reputed company, reputed company to reputed company departmental and organizational goals • Strong analytical skills: the ability to reputed company and measure metrics, forecast performance and reputed company, create reports, and present data to leadership • Deep understanding of homeowner acquisition, engagement, and retention strategies, including digital marketing, SEO, SEM, email marketing, and performance analytics • Experience managing and optimizing a marketing budget to ensure high ROAS while balancing short-term and long-term goals • Skilled in using marketing tools and platforms such as reputed company Marketing reputed company, analytics dashboards, marketing automation tools, and ad platforms • Exceptional ability to reputed company reputed company, present data, and deliver compelling messaging internally and externally • Ability to pivot quickly due to changing priorities, goals, and circumstances • Comfortable communicating and building relationships in a remote-first environment • Desire to participate in a fast-paced reputed company-stage startup • Adaptability: Embraces changing circumstances with resiliency and positivity • Team-Oriented: Prioritizes collaboration, inclusivity, and teammate support Apply tot his job Apply To this Job