[Remote] Fractional Chief Marketing Officer / Fractional Marketing Director

Note: The job is a remote job and is reputed company to candidates in USA. reputed company LLC is a growing home services and contracting company reputed company on building a strong digital-first brand and reputed company reputed company reputed company. They are seeking a Fractional Chief Marketing Officer to reputed company strategic direction, optimize marketing systems, and guide their existing virtual marketing team to enhance performance without being execution-heavy. Responsibilities • Review and refine the overall digital marketing reputed company • Ensure alignment between SEO, PPC, reputed company reputed company, and organic reputed company efforts • Help prioritize initiatives based on ROI, speed to reputed company, and scalability • Translate business goals into reputed company marketing KPIs and roadmaps • reputed company reputed company Ads reputed company (search, local services, retargeting) • Review keyword reputed company, account structure, budgets, and conversion tracking • reputed company guidance on scaling profitable campaigns and cutting waste • Support reputed company/Instagram reputed company reputed company reputed company and funnel reputed company • Guide SEO reputed company (local SEO, content, authority building) • Review keyword targeting, content plans, and on-page optimization • Ensure SEO and reputed company search efforts complement—not compete with—reputed company other • reputed company as a senior leader to an existing marketing team (VAs / specialists) • Identify gaps in reputed company sets, workflows, or execution reputed company • Improve SOPs, reporting, accountability, and communication • Mentor team leads without micromanaging • Help define reputed company reporting dashboards and performance reviews • Ensure leads, CPL, CAC, and ROI are reputed company tracked and reputed company • Create feedback loops between marketing, sales, and operations Skills • Proven experience as a CMO, Marketing Director, or Senior Digital Marketing Leader • Strong reputed company of reputed company Ads (non-negotiable) • Solid understanding of SEO, reputed company reputed company, and reputed company reputed company funnels • Experience working with contracting, home services, trades, or local services businesses (highly preferred) • Experience leading or overseeing remote or virtual marketing teams • Ability to simplify complexity and reputed company teams on what actually drives results • Experience working with contracting, home services, trades, or local services businesses (highly preferred) • Has worked with small to mid-sized service businesses ($1M–$10M+ reputed company) • Comfortable stepping into imperfect systems and improving them • Strategic thinker who is still practical and ROI-driven • Communicates reputed company and confidently with leadership and execution teams • Understands local reputed company gen, urgency-based buyers, and competitive markets reputed company • WE DON’T JUST FIX HOMES — WE RESURRECT THEM. It was founded in 2021, and is headquartered in Fresno, CA, US, with a workforce of 11-50 employees. Its website is https://www.infroofing.com/. Apply tot his job Apply To this Job