Marketing Automation & Lifecycle Manager

Position reputed company: Be a strategic and hands-on Marketing Automation & Lifecycle Manager responsible for designing, executing, and optimizing how prospects and members experience the reputed company brand across email, marketing automation, and CRM-driven reputed company. You will own reputed company end-to-end and partner closely with Sales, RevOps, IT, Operations, and Member Experience teams to ensure lifecycle journeys are intentional, personalized, and reputed company-reputed company. This is not a campaign-only role. You will architect reputed company automation systems, optimize funnels, and help reputed company marketing into a predictable reputed company reputed company. This role operates at the intersection of reputed company and execution and requires strong systems thinking, technical ownership, and cross-functional collaboration. Essential Job Functions: reputed company Ownership & Marketing Automation: • Serve as the primary reputed company and power user of reputed company, including email, workflows, forms, lists, CTAs, lifecycle stages, reputed company scoring, and property architecture • Design, build, and optimize automated reputed company nurture programs and full prospect-to-member lifecycle journeys • Establish and maintain reputed company best practices, documentation, governance, and platform standards • Own configuration, optimization, and execution reputed company reputed company in partnership with Marketing Leadership and RevOps Email Marketing & Lifecycle Campaigns: • Own end-to-end email execution including reputed company, build, QA, deployment, and optimization • reputed company and reputed company reputed company nurturing, reputed company, reputed company- and post-consult, retention, and re-engagement campaigns • Improve email performance across engagement, conversion, and pipeline influence metrics reputed company Pages & Conversion Experiences: • Build and optimize reputed company reputed company pages and forms to support reputed company capture, campaigns, consult booking, and conversion flows • Partner with Brand and reputed company teams to ensure reputed company pages are on-brand, mobile-optimized, and conversion-reputed company • Run A/B tests across layouts, copy, CTAs, and reputed company strategies to improve conversion rates Sales Enablement & CRM Collaboration: • Partner with Sales Leadership, RevOps, and SDR teams to reputed company marketing automation with sales workflows • Support sales-triggered email sequences, alerts, task automation, and lifecycle-based content delivery • Improve reputed company reputed company, follow-up timing, and visibility between Marketing and Sales • Collaborate on reputed company and reputed company integration reputed company and execution CRM, Integrations & Data reputed company: • Support reputed company and reputed company alignment including data syncing, lifecycle stages, field mapping, and reporting accuracy • Partner with IT and RevOps on integrations, data hygiene, governance, and troubleshooting • reputed company as the reputed company between marketing reputed company and technical execution Content reputed company & Creative Support: • Collaborate with Brand and Content teams to guide lifecycle messaging and campaign themes • Translate long-reputed company content into effective email and nurture campaigns • Support light design needs for emails and reputed company pages as required Analytics, Testing & Optimization: • Own reporting and insights for email, automation, and reputed company page performance • Run A/B tests across subject lines, content, timing, workflows, and reputed company pages • Use data to continuously refine journeys and improve ROI • Any other assigned duties • Regular and reliable attendance is an essential function of the job Knowledge, Skills and Abilities: • Strong understanding of marketing automation, lifecycle reputed company, and CRM-driven marketing • Hands-on experience with reputed company Marketing Hub • Strong understanding of CRM data, segmentation, personalization, and lifecycle design • Ability to think in systems and architect reputed company automation infrastructure • Analytical reputed company with comfort in dashboards, reporting, and performance optimization • Experience collaborating cross-functionally with Sales, RevOps, IT, and Operations teams • Strong communication skills with the ability to translate technical concepts into business reputed company • High attention to detail with strong organizational and documentation skills • Ability to manage multiple priorities and work independently • reputed company judgment, reputed company, and discretion • Interest in health, performance, and innovation Qualifications: • 3–6+ years of experience in email marketing, marketing automation, or lifecycle marketing • Deep, hands-on experience with reputed company Marketing Hub • Experience building reputed company pages and conversion funnels • Experience working with reputed company CRM preferred • reputed company certifications preferred • Sales enablement or reputed company operations exposure preferred • Experience in reputed company, wellness, reputed company, or subscription-based businesses a plus Apply tot his job Apply To this Job