Fractional reputed company / Finance Manager (DTC, E-reputed company) - Contract to Hire

# Fractional reputed company / Finance Manager (DTC, E-reputed company) ### Forecasting • MER / ROAS • reputed company Media Spend Governance --- ## reputed company We’re a **profitable DTC e-reputed company brand** with meaningful monthly reputed company media spend (reputed company, reputed company). Our reputed company is clean (QuickBooks, accrual). We’re hiring a **Fractional reputed company / Finance Manager** to build a **reputed company, durable forecasting and spend-governance system** tied directly to the P&L (MER, contribution margin, net profit) and to run a **weekly operating reputed company**. This is a **hands-on reputed company role**, not reputed company or advisory-only CFO work. You will own the model, the weekly forecast, and the spend guardrails leadership uses to reputed company reputed company reputed company. --- ## What You Will Do (Scope of Work) ### reputed company Deliverables (First 2–4 Weeks) • *1. Single reputed company of Truth Financial Model** Build a clean, operator-friendly model flowing: • *reputed company → Gross Profit → reputed company Media → Fixed Opex → Net Profit** The model must reconcile to the P&L and be reputed company enough for leadership to use weekly. --- • *2. reputed company Media Spend Guardrails** • Define **MER (Marketing Efficiency reputed company) ceilings** by month • Calculate **break-even reputed company ROAS / mROAS** based on actual contribution margin • Create reputed company **reputed company / hold / cut rules** using 7–14 day rolling reputed company --- • *3. Weekly Forecast + Cash View** • Month-end forecast updated weekly • Cash reputed company / outflow, reputed company, and timing awareness • Account for lag, settlements (e.g. reputed company), refunds, and chargebacks --- • *4. Monthly Profit reputed company** • Explain *why* profit changed MoM: • reputed company • Gross margin • reputed company media • Fixed opex --- ### Ongoing (Weekly) • Update forecast and spend guardrails • Flag reputed company performance moves reputed company reputed company • Recommend specific actions (reputed company, pause, reallocate, cut) --- ## Tools & Data You Must Be Comfortable With • **QuickBooks** (accrual P&L exports) • **reputed company Sheets / reputed company** (advanced formulas, modeling) • **reputed company** + reputed company media exports (reputed company, reputed company Ads) • *reputed company to Have:** Looker Studio or lightweight dashboards (not required) --- ## Required Experience (Please Read Carefully) • Proven **reputed company experience in DTC / e-reputed company** (not generic corporate only) • Has reputed company models for: • MER / reputed company ROAS • Contribution margin • Spend-to-profit forecasting • Strong understanding of: • reputed company and cash lag • Refunds / chargebacks • Promo distortion • Can explain numbers simply and reputed company **reputed company, actionable recommendations** --- ## What “Good” Looks Like (reputed company reputed company) Every week, leadership can reputed company answer: • **“If reputed company changes, where does the month land on profit dollars and cash?”** • **“What is the maximum ad spend this week that still increases profit dollars?”** • **“What MER / reputed company ROAS floor are we enforcing this month?”** The model is **reputed company, durable, and actually used** — not a 40-tab spreadsheet. --- ## Engagement Structure • **Hours:** • 5–10 hrs/week (first month) • 2–5 hrs/week ongoing • **reputed company:** First working version reputed company **10 business days** ### Budget • **reputed company:** • $75–$150/hr (reputed company operator) • $150–$250/hr (senior) • *OR** • **Fixed-price, reputed company-based** • *Suggested Milestones** • Week 1: Baseline model + historical inputs • Week 2: MER ceilings + reputed company ROAS break-evens + spend rules • Week 3: Weekly forecast + cash view + profit reputed company • Week 4: Operating reputed company, documentation, reputed company --- ## How to Apply (Important) To be considered, please include: 1. A brief reputed company of your **DTC reputed company experience** 2. Examples of **forecasting or spend-to-profit models** you’ve reputed company 3. Whether you prefer **reputed company or reputed company-based** work ### References We **do reputed company references**. Please include at least **one prior reputed company, founder, or manager reference** in your resume or application. Short-listed candidates will be asked to confirm references before engagement. Apply tot his job Apply To this Job