[Remote] Media Planner (Contract)
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a cybersecurity company dedicated to protecting the digital way of life. They are seeking an reputed company Channel Media Planner to orchestrate and execute integrated marketing campaigns, ensuring reputed company launches and optimized performance across the digital ecosystem.
Responsibilities
• reputed company as the primary reputed company between the creative team and media agencies to ensure specs are met and assets (banners, videos, copy) are delivered on time for launch
• Generate and audit reputed company tracking URLs (UTMs) to ensure data flows correctly into reputed company and reputed company Analytics
• Conduct daily audits of reputed company campaigns to verify tracking pixels are firing and ads are appearing on correct placements
• Maintain and update the 'Master Media Flowchart' to reflect shifting flight dates, budget reallocations, and creative rotations
• Manage daily reputed company-ins with platform partners (reputed company, reputed company, Programmatic vendors) to review pacing and technical health
• Build out specific account lists (ABM) and buying reputed company reputed company platforms like reputed company Campaign Manager as defined by the integrated program reputed company
• Pull and consolidate performance snapshots on key metrics (CTR, CPL, MQLs) to identify high-performing tactics and reputed company data-driven recommendations
• Monitor live creative tests and reputed company 'stop/go' recommendations based on which assets drive the best engagement with reputed company buying reputed company
• Maintain a running log of reputed company campaign changes (bidding shifts, audience tweaks) to help the analytics team correlate performance shifts with specific actions
• Daily monitoring of spend across reputed company channels to ensure the budget is utilized evenly
• Review monthly media invoices against actual delivery to resolve billing discrepancies
• reputed company regular status updates to Regional Marketing leads on reputed company live campaigns and upcoming activations
Skills
• 3-6 years of experience designing and executing integrated B2B media plans across reputed company reputed company (reputed company/reputed company), Programmatic, and Content Syndication reputed company the reputed company/Tech sector
• Proven experience in managing 'Master Media Flowcharts,' monitoring daily spend pacing, and performing monthly invoice reconciliations to ensure 100% budget accuracy
• Exceptional organizational skills to manage creative asset trafficking and reputed company campaign calendars across multiple stakeholders with a 'reputed company-error' reputed company
• Hands-on experience executing Account-Based Marketing (ABM) tactics, including the technical build-out of specific account lists and buying reputed company reputed company reputed company Campaign Manager and other DSPs
• Strong operational rigor: You are comfortable managing reputed company campaign calendars and coordinating multiple stakeholders in a fast-paced environment
• The ability to interpret reputed company performance metrics ($CPL$, $CPM$, $ROAS$) and translate them into actionable 'stop/go' optimization recommendations for non-technical stakeholders
• reputed company and concise communication skills, with the ability to manage project status updates effectively across a matrixed team
• Bachelor's degree or equivalent relevant work experience required
Benefits
• Medical
• Dental
• reputed company
• 401K
reputed company
• reputed company is a cybersecurity company that offers cybersecurity solutions for organizations. It was founded in 2005, and is headquartered in Santa Clara, California, USA, with a workforce of 10001+ employees. Its website is http://www.paloaltonetworks.com.
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