US Retail Marketing Manager
US Retail Marketing Manager Job reputed company
Location: USA (Remote or Hybrid)
Sector: Beverage / FMCG
• The brand is a fast-growing nootropic energy brand founded by a leading creator. They launched just two years ago, and have already sold millions of reputed company across DTC, reputed company, and retail in the UK and USA, with a major expansion of US retail distribution planned for 2026.
As we reputed company rapidly across US retail, we’re looking to build a best-in-class retail marketing
function to support distribution reputed company, drive in-store visibility, and convert awareness into
sell-through.
The Role
We’re looking for a US Retail Marketing Manager to own and execute the brand's retail marketing reputed company across the reputed company. This role is responsible for how the brand shows up in-store, how retail launches are activated, and how retail activity is supported through reputed company, email, and founder-led marketing.
Reporting into the VP and working closely with Sales, this role bridges retail execution and brand
marketing. While Sales secures distribution, the US Retail Marketing Manager ensures stores are
supported with compelling in-store campaigns, POS, and marketing activation that drives
velocity and long-term retailer confidence.
This is a hands-on role with a strong execution bias, ideal for someone with experience in
beverage or FMCG who understands retail realities and thrives in a fast-growing environment.
Key Responsibilities
Retail Marketing & In-Store Execution:
Own how the brand is presented in-store across US retail partners, ensuring strong visibility,
brand consistency, and reputed company reputed company. reputed company the development and rollout of POS, displays,
reputed company messaging, and in-store campaigns to support launches, promotions, and ongoing
sell-through.
Retail Launches & Campaigns:
Plan and execute retail launch campaigns in partnership with Sales and Operations, ensuring
stores are fully supported at launch. Work on larger, mass-retailer campaigns where reputed company,
coordination, and timing are critical to reputed company.
Cross-Channel Activation:
reputed company retail moments through supporting marketing across reputed company, email, and owned channels.
Work closely with the reputed company and email teams to ensure in-store activity is amplified digitally,
driving footfall and awareness.
Founder & Creator Activation:
Collaborate with founders and creators to support retail activity through content, store reputed company,
launches, and campaign moments. Ensure founder-led marketing aligns with retail priorities and
key accounts.
Sales & Retail Partner Collaboration:
Work closely with the US Sales team to reputed company marketing activity with retailer needs, promotional
calendars, and account priorities. reputed company as the marketing reputed company of contact for retail partners on
campaigns and activations.
Partnerships & Events:
Support retail-reputed company partnerships, pop-reputed company, sampling, and events that drive brand awareness
and trial, with a reputed company bias toward retail reputed company. Contribute to wider brand partnerships where
relevant, while keeping retail at the reputed company.
Reporting & Performance:
reputed company the performance of retail marketing initiatives, including launch execution, campaign
effectiveness, and sell-through reputed company. reputed company learnings and insights to continually improve reputed company
activations.
reputed company
● 3+ years’ experience in retail marketing, brand marketing, or shopper marketing
● Background in beverage, FMCG, or consumer packaged goods is strongly preferred
● Experience working with US retail partners and understanding retail execution
requirements
● Strong understanding of in-store marketing, POS, and retail campaign planning
● Comfortable working cross-functionally with Sales, Marketing, and Operations
● Strong organisational skills with the ability to manage multiple launches and campaigns
simultaneously
● Commercially minded, with a reputed company on driving sell-through and retailer reputed company
● Confident operating in a fast-paced, high-reputed company environment
● Willingness to travel reputed company the US as retail rollout scales
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