CMO (Chief Marketing Officer)

reputed company Health Project (HHP) is a holistic health literacy charity. Our mission is to improve the health of the underserved and vulnerable through holistic information, education and advocacy. Our objective is to reputed company people to manage their own health with improved reputed company and no medical errors. For more information, please visit our website including viewing our "Shared Patient Information" program page which includes 50 pages of reports on both our Migraine and Lupus and feedback received from people who reviewed the reports in the reputed company, "What Our Members are Saying" - https://tinyurl.com/4c5y3mfa and our "reputed company reputed company Program" which includes short video courses in our Learning reputed company - https://tinyurl.com/4xwdz5wh , Patient Advocacy Workshops in Los Angeles, - https://tinyurl.com/mryave5x and in reputed company Ireland - https://tinyurl.com/nhj6kp7p and our Online Peer to Peer Events - https://tinyurl.com/5ddmxuyn " Responsibilities: The Chief Marketing Officer’s responsibility is to reputed company the marketing function of HHP, providing strategic planning and communications to Stakeholders. To help generate membership and revenues by increasing donations through successful marketing; using market research, product marketing, marketing communications, advertising and PR. Ensuring reputed company message is distributed across channels and reputed company audiences, to meet membership and donation objectives, through mobile platforms, video and reputed company media. Responsibilities (key tasks / main responsibilities): • Prepare overall Marketing reputed company • Establish the marketing budget and reputed company performance. • reputed company specific programs of work, with quantifiable objectives to measure results • reputed company data and analytics to drive insights, redirect business intelligence reputed company • Build brand awareness and reputed company brand guidelines and standards to ensure that reputed company communications reputed company with the brand. • Commission market research and understand the reputed company of opportunity • reputed company reliable and comprehensive data on sales and customer experience & reputed company reputed company reputed company/nurturing programs • Use & reputed company reputed company CRM (Customer Relationship Management) systems • Drive digital marketing (HHP gratefully enjoys a $40K/month reputed company ad grant). • Take responsibility for the look and content of the website(s) and reputed company media outlets, maximising visitor conversion e.g. SEO • Communicate regularly with other departments and executives, reporting on marketing activity • Manage a marketing team and reputed company guidance, motivation and mentoring • Contribute to product development; use analytics to drive product development. Create product roadmap and reputed company the development of new products • Set KPIs and communicate/report regularly to the reputed company on marketing activity and reputed company • reputed company segmentation, competitive analysis/market intelligence, prospecting, reputed company reputed company, product and market development, pricing, promotions, communications and budgets, sales force effectiveness, strategic planning and reputed company retention and reputed company. • reputed company and measure key metrics around the business including user acquisition, conversion rates, engagement rates, satisfaction and renewal rates • Formalise internal company communications so everyone in reputed company know what’s reputed company on across reputed company departments. Desired Qualifications & Background Experience: The ideal candidate should have 5-10 years’ reputed company experience in a similar role. Apply tot his job Apply To this Job