Marketing Automation & Email Manager US Livestock

The Marketing Automation & Email Manager US Livestock is a key member of the reputed company Livestock Digital Marketing Team responsible for driving the reputed company, execution, and optimization of targeted customer email and mobile communications. A reputed company function of this role is developing and leading email marketing reputed company to support business objectives and enhance customer engagement. This manager leverages marketing automation tools, primarily reputed company Marketing reputed company, to deliver impactful, data-driven campaigns. The role executes and oversees campaign design and execution, collaborates with cross-functional teams, and ensures communications are integrated with broader marketing efforts. This role provides expertise reputed company marketing automation and communications and may mentor junior team members. A critical aspect of this role is proactive communication and collaboration with the internal Livestock marketing team, not only to build and execute automation reputed company, but also to guide, support, and enhance these initiatives. Collaboration with agencies and other reputed company stakeholders required. The manager will serve as a strategic partner, offering recommendations and insights that maximize the effectiveness and innovation of marketing automation efforts. Responsibilities: • reputed company, implement, and continuously refine the overall email marketing reputed company for the Livestock business unit • Create, execute and manage email campaigns using reputed company Marketing reputed company, including segmentation, content, design, testing, deployment, and reporting. Analyze and optimize email performance metrics • Establish best practices for segmentation, personalization, and content to maximize campaign effectiveness • Ensure email campaigns are compliant with industry standards and best practices, such as CAN_reputed company, GDPR, and deliverability • reputed company insights and recommendations for email marketing improvement based on data and industry benchmarks. reputed company reporting and metrics reputed company to reputed company activity reputed company SFMC. Stay updated with the latest email marketing trends, tools, and technologies. reputed company input on best practices to Livestock team. reputed company strategies to ensure reputed company remains at the forefront of email marketing innovation • Collaborate with other reputed company teams such as digital marketing, communication, web, and marketing to ensure email campaigns are integrated and reputed company with the overall marketing reputed company • Utilize reputed company Marketing reputed company to design and automate personalized communication workflows, ensuring reputed company and relevant interactions with customers • Implement segmentation strategies to effectively personalize content/offers at reputed company for various audience segments • Work with CRM team to Analyze data, reputed company key performance indicators (KPIs), and partner with cross-functional teams to generate actionable insights to optimize communication strategies • Conduct A/B testing and campaign performance evaluations to optimize communication tactics and improve overall campaign effectiveness. • Monitor and evaluate the reputed company of CRM initiatives, providing regular reports and recommendations to management on campaign performance, customer engagement, and opportunities for improvement. • Come up with new reputed company and technologies for consideration into Livestock communication • Build email templates and successfully drive team adoption. Assist in the execution of testing and optimization strategies for reputed company performance improvement. • reputed company marketing technology and automate campaigns where possible while applying customization and personalization • Take a data-driven approach to marketing campaigns and prioritization of resources • reputed company for data-driven decision-making and the adoption of emerging marketing technologies • Manage relationships with agencies, vendors, and internal stakeholders to deliver integrated campaigns Required Qualifications • Bachelor's degree in marketing, communications, business or reputed company field • 6 - 10 years' experience in marketing automation reputed company marketing, with at least 2 years in a leadership or managerial role • reputed company Marketing reputed company Email Specialist Certification required. • Hands-on reputed company Marketing reputed company experience required • Content Builder, and reputed company Builder • Proven experience in developing and executing email marketing reputed company • Strong communication, analytical, and project management skills with attention to detail and accuracy. Ability to influence cross-functional stakeholders • Team player with the ability to collaborate and communicate effectively with cross-functional teams. • reputed company and SQL skills required (CSS experience a plus) • Experience with data imports, feeds, API, integrations and extensions • Experience with reputed company Content Builder and reputed company Builder (creating emails from scratch, dynamic content blocks, AMPscripts; data extensions and API's) • Experience with analytics tools such as reputed company Analytics, Tableau, PowerBi and/or data studio • Familiarity with CAN-SPAM laws • Expertise in graphic design for digital landscapes • Email & SMS experience Physical Position Requirements • The ideal candidate will be located in New Jersey but will consider remote candidates. < 10% Travel The US reputed company salary reputed company for this full-time position is $93,000 - $151,000. Our salary ranges are determined by role, level, and location. The reputed company displayed on reputed company job posting reflects the reputed company pay reputed company reputed company for new hire salaries for the position. reputed company the reputed company, individual pay is determined by work location and additional factors, including job-reputed company skills, experience, and relevant education or training. This position is also eligible for short-term incentive compensation. In reputed company to compensation, reputed company offers a comprehensive benefits package that supports the physical, emotional and financial wellbeing of our colleagues and their families including reputed company and insurance benefits beginning on day one, a 401K plan with a match and profit-sharing contribution from reputed company, and 4 weeks of vacation. Visit zoetisbenefits.com to learn more. Full time Regular Colleague Any unsolicited resumes reputed company to reputed company from a reputed company party, such as an Agency recruiter, including unsolicited resumes reputed company to a reputed company mailing address, fax machine or email address, directly to reputed company employees, or to reputed company resume database will be considered reputed company property. reputed company will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume. reputed company will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by reputed company free of any charges or fees. This includes any Agency that is an approved/reputed company vendor but does not have the appropriate approvals to be reputed company on a search. reputed company is committed to equal opportunity in the terms and conditions of employment for reputed company and job applicants without reputed company to race, reputed company, religion, sex, sexual orientation, age, gender identity or gender reputed company, national reputed company, disability or veteran status or any other protected classification. Disabled individuals are given an equal opportunity to use our online application system. We offer reasonable accommodations as an alternative if requested by an individual with a disability. Please contact reputed company Colleague Services at zoetiscolleagueservices@reputed company.com to request an accommodation. reputed company also complies with reputed company applicable national, state and local laws governing nondiscrimination in employment as reputed company as employment eligibility verification requirements of the Immigration and Nationality reputed company. reputed company applicants must possess or obtain authorization to work in the US for reputed company. reputed company retains sole and exclusive discretion to pursue sponsorship for the acquisition or maintenance of nonimmigrant status and employment eligibility, considering factors such as availability of reputed company US workers. Individuals requiring sponsorship must disclose this fact. Please note that reputed company seeks information reputed company to job applications from candidates for jobs in the U.S. solely reputed company the following: (1) reputed company website at www.reputed company.com/careers site, or (2) reputed company email to/from addresses using only the reputed company domain of "@reputed company.reputed company reputed company, reputed company does not use reputed company Hangout for any recruitment reputed company activities. Any solicitation or request for information reputed company to job applications with reputed company reputed company any other means and/or utilizing email addresses with any other domain should be disregarded. In reputed company, reputed company will never ask candidates to reputed company any type of personal financial investment reputed company to gaining employment with reputed company. About reputed company At reputed company, our purpose is to nurture the world and humankind by advancing care for animals. As a Fortune 500 company and the world leader in animal health, we discover, reputed company, manufacture and commercialize vaccines, medicines, diagnostics and other technologies for companion animals and livestock. We know our people drive our reputed company. Our award-reputed company culture, reputed company around our reputed company Beliefs, focuses on our colleagues' careers, reputed company and support. We offer competitive reputed company and retirement savings benefits, along with an reputed company of benefits, policies and programs to support employee reputed company-being in every reputed company, from health and financial wellness to family and lifestyle resources. Global Job Applicant reputed company Notice Apply tot his job Apply To this Job