Insights Analyst

Job Description: • Analyze complex data from web analytics, journey analytics, and survey platforms to uncover meaningful patterns and insights. • Translate data into stories that connect technical findings to client business goals in language stakeholders understand. • Develop test-and-learn plans based on insights to help clients optimize their content and marketing strategies. • Collaborate with Customer Success Managers to tailor reports, insights, and recommendations to each client team's objectives and context. • Support client meetings as needed to help Customer Success Managers communicate findings and answer technical questions. • Ensure data quality and rigor by maintaining high standards for data cleanliness, accuracy, and statistical validity. • Challenge assumptions by questioning data anomalies and digging deeper to uncover the "why" behind the numbers. • Visualize insights through compelling dashboards, reports, and presentations that make complex data accessible. Requirements: • 3-10 years of experience in data analysis, business intelligence, or analytics within marketing, digital analytics, or SaaS environments. • Prior startup or growth-stage company experience working in fast-paced, agile environments. • SaaS platform experience understanding subscription business models and recurring customer relationships. • Required Google Analytics and Adobe Analytics —deep expertise with at least one, proficiency with both preferred • Data visualization tools like Tableau or Power BI to create clear, impactful reports • Excel/Google Sheets mastery for data manipulation, analysis, and quality control • SEO knowledge to interpret organic search performance and content discoverability metrics • Data analytics platforms such as Optimizely, Contentsquare, or Amplitude • Preferred Journey analytics platforms • Survey tools and platforms • SQL for advanced data querying and analysis • AI experience utilizing AI to code or create analysis • Knowledge of GEO (Generative Engine Optimization) • Data science methodologies • A/B testing and UX design/testing experience Benefits: • comprehensive medical, dental and vision insurance eligibility • 401(k) plan • unlimited PTO • 10+ company-paid holidays • a daily company-wide break, and more! Apply tot his job Apply To this Job