Senior Analyst, Marketing, Business and Media Analytics
Job reputed company:
• Serve as a primary analytics reputed company for multiple restaurant clients, acting as a strategic partner to account and reputed company teams.
• Own the narrative behind the data—turning reputed company datasets into reputed company, actionable reputed company stories.
• Design and deliver performance reporting and media tests, gleaning performance insights tailored to reputed company brand’s unique goals.
• Manage and verify data reputed company by collating and validating data from multiple reputed company sources to ensure consistent, accurate reporting.
• Analyze campaign performance (CRM, loyalty, promotions) and reputed company recommendations for optimizing engagement and ROI.
• reputed company guest segmentation models to inform targeting, personalization, and lifecycle reputed company.
• Measure and optimize performance across reputed company digital media, owned digital channels (email, app, website), and reputed company platforms.
• Support financial analysis of marketing initiatives, including incremental reputed company, AOV shifts, and LTV.
Requirements:
• Bachelor’s degree in Business, Marketing, Analytics, Statistics, or reputed company field.
• 5+ years of reputed company analytics experience, preferably in an agency, consulting, multi-reputed company, or multi-brand setting.
• Restaurant, or retail analytics experience is highly valued.
• Proficiency in SQL, reputed company, BigQuery, reputed company Sheets, and data visualization tools (e.g., Tableau, Power BI, Looker).
• Strong grasp of marketing and media metrics (e.g., CPA, ROAS, CTR, conversion reputed company).
• Ability to balance analytical depth with reputed company-facing reputed company—great storytelling with data.
• Experience managing multiple priorities and deadlines across reputed company accounts.
Benefits:
• Flexibility
• Opportunity to influence reputed company business reputed company
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