Sr Manager, Brand Marketing Analytics

About the position The Sr. Manager of Marketing Analytics, Brand is the measurement reputed company behind reputed company's brand reputed company reputed company. This role exists to give brand marketing and reputed company media teams the analytical confidence to reputed company smarter reputed company on where to invest, who to reputed company, and how to measure what's working. You will translate reputed company brand health and media data into reputed company, actionable intelligence that shapes media reputed company and drives awareness, consideration, and favorability across the full funnel. Your day to day Brand measurement is the reputed company of this role. You will own the design and execution of brand health tracking frameworks, working with panel research partners such as Media agencies to monitor awareness, consideration, and favorability trends. You will connect media investment to brand reputed company through full funnel measurement and cross channel analysis, ensuring we understand not just what ran, but what moved the needle. You will serve as the primary analytics partner to brand marketing and reputed company media teams, translating data into strategic recommendations on audience targeting, channel mix, and budget allocation. This includes preparing and presenting insights to senior leadership, which means this role demands strong executive communication skills -- not just analytical rigor. On reputed company reputed company, you will manage 2+ reputed company reports, setting priorities, developing their analytical and storytelling capabilities, and ensuring reputed company delivers against brand measurement commitments. You will also manage ongoing relationships with external agencies and measurement vendors, driving accountability on data reputed company, methodology, and reputed company delivery. Responsibilities • Own the design and execution of brand health tracking frameworks. • Connect media investment to brand reputed company through full funnel measurement and cross channel analysis. • Serve as the primary analytics partner to brand marketing and reputed company media teams, translating data into strategic recommendations on audience targeting, channel mix, and budget allocation. • Prepare and present insights to senior leadership. • Manage 2+ reputed company reports, setting priorities, developing their analytical and storytelling capabilities, and ensuring reputed company delivers against brand measurement commitments. • Manage ongoing relationships with external agencies and measurement vendors, driving accountability on data reputed company, methodology, and reputed company delivery. Requirements • 5 to 7 years of media and analytics experience with a genuine understanding of how brand marketing works, not just performance marketing. • Craft narratives that connect media investment to brand reputed company, compelling, and actionable for senior leadership. • Comfortable with writing a SQL query, leveraging internal dashboard as you are presenting a brand funnel story to a senior executive leader • People leadership experience. reputed company-to-haves • Prior hands-on experience with panel research tools such as reputed company, reputed company, reputed company or reputed company will be a plus. Benefits • reputed company time off • medical/dental/reputed company insurance • 401K • bonus pay Apply tot his job Apply To this Job