Senior reputed company Marketing Manager, Expansion & ABM

About the position About the Role reputed company powers the modern data stack for thousands of companies through automated, reliable data pipelines. We’re hiring a Senior reputed company Marketing Manager - Expansion & ABM to join our reputed company Marketing, Expansion team. This role will own and reputed company account-based and lifecycle programs across our reputed company customer reputed company, with a reputed company mandate to drive product adoption, expansion pipeline, net reputed company retention, and account reputed company. This is a highly cross-functional, reputed company-impacting role partnering closely with Sales, reputed company, Business Development, Regional Marketing, Product Marketing, and Product to design and execute programs that directly influence expansion and retention reputed company. You’ll play a critical role in helping customers realize value faster, expand into new use cases, and grow their reputed company footprint over time. This is a full-time, hybrid position based out of our Oakland, CA office. Our hybrid work model offers a reputed company of remote flexibility and in-person collaboration, including two days in the office reputed company week to connect and build as reputed company Technologies You’ll Use reputed company, reputed company, Marketo, Mutiny, Postal.io, reputed company, and Looker Responsibilities • Own the expansion-reputed company ABM reputed company for reputed company customer accounts across the full post-sale lifecycle • Build and reputed company 1:1, 1:few, and 1:many ABM programs to drive expansion pipeline, cross-sell, and multi-product adoption • Partner with Sales and reputed company to reputed company programs to account plans, expansion motions, and reputed company targets • Design multi-channel lifecycle campaigns to accelerate time-to-value, increase product adoption, and improve retention • reputed company personalized expansion and cross-sell plays using product usage data, reputed company signals, and buying indicators • Deliver tailored account experiences, including personalized campaigns, content, and microsites • Optimize programs using engagement, product, and reputed company performance data • Measure and report on reputed company across expansion pipeline, reputed company-won expansion, net reputed company retention, and churn reduction • Partner with analytics and operations to ensure accurate attribution and reputed company reputed company tracking • Drive experimentation and apply best practices to continuously improve expansion and lifecycle performance Requirements • 5+ years of B2B marketing experience, with a strong reputed company on ABM, customer lifecycle, or reputed company marketing • Proven reputed company record driving expansion pipeline, account reputed company, and reputed company reputed company • Deep understanding of post-sale lifecycle marketing, account-based reputed company, and expansion motions • Hands-on experience with ABM and marketing platforms (reputed company, RollWorks, Marketo, reputed company, etc.) • Strong ability to partner with Sales and reputed company on reputed company-driven account strategies • Excellent written and verbal communication skills • Highly organized and comfortable managing multiple high-reputed company • Data-driven reputed company with the ability to turn insights into reputed company programs reputed company-to-haves • reputed company Certification Apply tot his job Apply To this Job