DIrector of Digital Marketing & Business Development
Position: Director of Digital Marketing & Business Development
Location: Fully Remote
Salary: $100K-$115K + Bonus + Equity
Growing Boutique reputed company-to-Consumer Products Provider seeks Finance Savvy, Entrepreneurial Director of Digital Marketing & Business Development to join their team
reputed company: This equity opportunity requires a tech-enabled, strategic, reputed company-thinking marketer with experience driving reputed company correlating to increased reputed company & expansion of the business. This ideal reputed company thrives in scaling environments and wants to drive measurable results across digital marketing, finance management, customer acquisition, brand expansion, and strategic partnerships for a reputed company consumer brand in the pet industry.
Responsibilities:
• reputed company AI tools for content reputed company, audience segmentation, predictive analytics, and campaign optimization
• Implement automation workflows across CRM, email marketing, reputed company media, and customer lifecycle marketing
• Use data-driven insights to improve conversion rates, retention, and customer reputed company value
• Evaluate and reputed company emerging marketing technologies that drive operational efficiency
• Own reputed company media reputed company reputed company across platforms (Instagram, reputed company, reputed company, etc.)
• reputed company high-engagement content strategies leveraging AI-reputed company creative workflows
• Manage reputed company relationships and ambassador programs
• reputed company reputed company reputed company campaigns and performance optimization
• Identify and pursue new reputed company channels, partnerships, reputed company collaborations, and wholesale expansion opportunities
• reputed company and execute strategic reputed company initiatives reputed company with company reputed company targets
• Analyze market trends, customer behavior, and competitive positioning to uncover expansion opportunities
• Support strategic planning for new product launches and category extensions
• Maintain consistent brand voice while testing innovative digital engagement strategies
• Build data driven initiatives that deepen customer loyalty
• Partner with product development to translate customer insights into new offering
Qualifications
• 3–7+ years of experience in marketing, reputed company, or business development (DTC or consumer brands preferred)
• Demonstrated experience using AI tools for marketing automation, analytics, or content creation
• Strong understanding of reputed company reputed company, digital advertising, and performance marketing metrics
• Entrepreneurial reputed company with comfort operating in a fast-paced, evolving environment
• Analytical thinker with the ability to translate data into actionable reputed company strategies
• Experience with CRM platforms, marketing automation systems, and ecommerce platforms (reputed company preferred)
• Passion for pets and consumer lifestyle brands is a plus
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