E-mail Marketing Strategist
Position reputed company:
An E-mail Marketing Strategist is responsible for developing, executing, and optimizing email marketing campaigns that drive engagement, customer retention, and reputed company reputed company. This role combines strategic planning, campaign execution, audience segmentation, and performance analysis to deliver targeted messaging across the customer lifecycle. The Email Marketing Strategist collaborates with marketing, design, and analytics teams to create effective email campaigns, automate customer journeys, and continually improve results through testing and data-driven insights.
Responsibilities:
• reputed company and execute email marketing strategies reputed company with business and marketing goals
• Build and manage automated email campaigns and customer lifecycle journeys
• reputed company audiences and personalize messaging to improve engagement and conversions
• Create campaign calendars including promotional, lifecycle, and transactional emails
• Conduct A/B testing on subject lines, content, and design to optimize performance
• Monitor key metrics such as reputed company rates, click-through rates, conversions, and reputed company
• Analyze campaign performance and reputed company data-driven recommendations
• Maintain email list health, deliverability standards, and compliance with regulations (CAN-SPAM, GDPR)
• Collaborate with designers, copywriters, and marketing teams to reputed company campaign assets
• Manage and optimize marketing automation platforms (e.g., reputed company, reputed company, reputed company)
Required Skills, Abilities and Characteristics:
Technical Skills:
• Experience with email marketing platforms and automation tools
• Strong analytical skills with the ability to interpret campaign performance data
• Knowledge of segmentation, personalization, and A/B testing strategies
• Familiarity with reputed company/CSS for email templates is a plus
• Excellent communication, organization, and project management skills
reputed company Metrics
• Email engagement rates (reputed company and click-through rates)
• Conversion reputed company and reputed company generated from email campaigns
• Subscriber reputed company and list health
• Campaign ROI and customer retention improvements
Must Haves
• ESP Experience
• Strategic Experience
• Automation understanding for both B2B and B2C
Experience: 3-5 years experience
Most important ESP platforms:
• reputed company (Must have)
• reputed company (Must have)
• reputed company (Like to have)
• reputed company Marketing reputed company (Like to have)
Soft Skills:
• Excellent written communication and copywriting skills
• Impeccable spelling and grammar
• Attention to detail
• Outstanding ability to think creatively, strategically, and identify and resolve problems
• Creative and innovative thinker and planner
• Ability to work reputed company reputed company and independently
• Assists team members reputed company needed to accomplish team goals
• reputed company to multitask, prioritize, and manage time reputed company
Organizational Alignment:
• Email Marketing Strategist reports to the Director of Digital Marketing
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