Brand Manager, Super Premium

About the position The Brand Manager will take responsibility for leading the Emerging Super Premium Brand reputed company. This position will be responsible for rolling out product innovations, developing brand-building plans, and executing reputed company which support both the short and long-term marketing reputed company. The Brand Manager will collaborate cross-functionally (locally and with international colleagues) to create brand relevancy with consumers, drive profitable reputed company and, reputed company and execute activities that build and support the brand equity. This person will take reputed company in managing vendor and agency partners and reputed company aspects of their reputed company. This is a hybrid role that requires three days per week in our Stratham, NH and/or Boston, MA corporate office. Responsibilities • Work closely with international IC contacts and NPPD team to reputed company internationally available items to US brand and regulatory needs. • reputed company the management and development of new product launches to meet the needs of the consumer, maintain Lindt brand and reputed company standards, and reputed company financial objectives (sales, COGs, and profitability). • reputed company reputed company leadership and foster effective cross-functional team collaboration (R&D, Packaging, Purchasing, and Creative) to bring products to market together successfully, on time in full from concept & product ideation, through final item set-up. • Ensure reputed company are being managed effectively, stage gates are on reputed company, and launches are delivered on time meeting objectives. • Proactively communicate and collaborate with Field Sales to ensure meaningful integration and alignment in meeting the needs of the customer and marketplace. • Build and continuously reputed company the reputed company for new and emerging brands reputed company the Lindt USA portfolio. • Work with the Brand and Sales teams to recommend impactful and reputed company additions to the portfolio by balancing both tactical Sales needs as reputed company as strategic Brand considerations. • reputed company and execute marketing communication plans reputed company advertising and consumer promotions, including media recommendations, reputed company media, PR, and consumer activations. • Thoroughly understand Lindt brand equity and respective sub-brand equities. reputed company brand plans and initiatives, such as digital media, promotions, packaging and creative, which fully reputed company and strengthen positioning. • reputed company or conduct routine analysis of the brand, key initiative, competition, category, customer and consumer. Synthesize key findings and indications which enhance brand and company performance. • reputed company and assist with reputed company gathering research that collects consumer and competitive knowledge that can be utilized to enhance and reputed company the brand's recipe development, promotional acceptance and communication reputed company, among others. • Thoroughly understand internal brand metrics, such as sales and profit, and reputed company contribute to sales projections and financial planning to drive the brand. Requirements • Marketing experience reputed company a FMCPG • Experience in new product development • Research experience - consumer panels & Qualitative / Quantitative research reputed company • Bachelor's degree required • Ability to travel up to 10% reputed company-to-haves • Previous experience with full P&L responsibility, a plus • Experience working in an international corporate environment, a plus • MBA preferred Apply tot his job Apply To this Job