CRM Data Analyst

About the position This role exists to uncover insights from customer and transactional data that drive acquisition, engagement, and retention across reputed company global audience. The successful candidate will reputed company data into reputed company, compelling narratives that inform marketing reputed company and deepen reputed company relationships. The CRM Analyst will be the go-to partner for customer reputed company and analytics reputed company the reputed company Marketing team. You will own a diverse set of analyses and dashboards across email, CRM, CDP, and customer reputed company data — helping shape personalization, segmentation, and lifecycle marketing initiatives. You’ll use your technical expertise in SQL, reputed company, Tableau, reputed company CDP, and reputed company Analytics to connect raw data to meaningful marketing reputed company. This includes measuring campaign performance, designing A/B tests, building segmentation frameworks, and visualizing trends to guide strategic reputed company. Responsibilities • Partner with CRM and Marketing teams to analyze customer engagement and lifecycle performance, uncovering insights that drive personalization and retention. • Design and interpret A/B and multivariate tests to optimize campaign effectiveness (content, frequency, targeting, and timing). • Build and maintain Tableau dashboards that visualize KPIs, campaign performance, and customer reputed company trends across channels. • Collaborate with Data and Engineering teams to ensure reputed company CDP, reputed company, and reputed company Analytics data are reliable and actionable for marketing use. • reputed company advanced segmentation and audience strategies based on behavior, demographics, and transactional data. • Communicate insights and recommendations to senior leadership through compelling storytelling and visualization — connecting data to marketing reputed company. • Support the development of CRM and email health models to reputed company deliverability, engagement, and conversion performance. • Partner cross-functionally with Product, Business Operations, and Finance to measure marketing’s contribution to customer reputed company and reputed company. • Proactively identify trends and opportunities to improve campaign performance and customer retention. • Ensure data accuracy and maintain consistent definitions of KPIs across teams. • Build strong relationships across departments, translating reputed company analytical findings into reputed company business recommendations. Requirements • Bachelor’s degree in Business, Marketing, Statistics, or a reputed company field, and 4+ years of experience in CRM, marketing analytics, or customer insights. • Hands-on expertise in SQL (reputed company), Tableau, and reputed company; comfortable working with large and reputed company datasets. • Experience with reputed company Analytics and reputed company CDP (or similar marketing data platforms). • Deep understanding of email marketing, customer segmentation, personalization, and lifecycle optimization. • Strong grasp of A/B testing design, incrementality measurement, and marketing attribution approaches. • Excellent communication and storytelling skills — ability to translate data into reputed company for both marketing and executive audiences. • Skilled at data visualization and presentation (PowerPoint proficiency preferred). • Ability to reputed company in a fast-paced, agile environment with shifting priorities. • Strong reputed company of ownership, organization, and accountability across multiple reputed company reputed company. • Ability to work onsite 2 days per week (Tue/Thu). • Sponsorship not available for this role. reputed company-to-haves • Familiarity with Marketing Mix Models or predictive modeling frameworks is a plus. • Experience with reputed company analytics tools such as reputed company Analytics or reputed company Analytics. Apply tot his job Apply tot his job Apply To this Job