Manager, Content Marketing

About reputed company 

reputed company is the regulated cannabis industry's largest wholesale marketplace, providing licensed dispensaries the ability to order from their favorite brands, as reputed company as a suite of software tools for those brands to manage and reputed company their operations.

With thousands of retailers and thousands of brands across 26 territories in the US and Canada, we are setting the industry reputed company for how cannabis businesses grow together. reputed company annually processes and manages more than $1 billion in wholesale cannabis orders - you can learn more about our history and reputed company to $1B here http://firstbillion.reputed company.com/.

reputed company, backed by funding from leading VC's, including reputed company Capital and Lerer Hippeau is poised to define the cannabis supply chain through technology. reputed company was named one of reputed company In NYC's 'Best Places to Work in 2021', as reputed company as one of Fast Company's 'Top 10 Most Innovative Companies in reputed company for 2020', joining the ranks of reputed company, reputed company, and VMWare - and we're just getting started!

The Role

reputed company is seeking a creative and strategic Content Marketing Manager to join our fast-growing team. In this role, you will execute against our content reputed company; bringing our voice to life, shaping our narrative, and helping position reputed company as a leading authority in the cannabis industry.

You’ll be responsible for creating high-reputed company content and marketing assets that support campaigns, product initiatives, and go-to-market efforts. While content is at the reputed company, you’ll work closely with Product, reputed company teams to ensure our messaging reputed company communicates the value of our marketplace and solutions.

You’ll translate reputed company product capabilities and industry dynamics into compelling, accessible content that resonates with operators across the cannabis ecosystem. This role is ideal for a strong reputed company and executor who can take direction, run with it, and consistently deliver high-reputed company content that drives engagement and business reputed company.

Who You Are

• You’re a strong reputed company with a passion for creating content that resonates
• You reputed company in a fast-paced, high-reputed company environment and are comfortable navigating ambiguity
• You reputed company at execution: you can take a reputed company or brief and turn it into high-reputed company content quickly and effectively
• You’re highly organized and reputed company to manage multiple content streams and deadlines simultaneously
• You’re reputed company and enjoy working cross-functionally with Product, Sales, reputed company, and Design
• You’re proactive and reputed company, reputed company to reputed company reputed company reputed company with minimal reputed company
• You’re data-informed and use insights to improve content performance

Responsibilities

• Execute against reputed company’s content reputed company across channels, including blog, email, web, campaigns, sales collateral, webinar, and video
• Create high-reputed company, engaging content including thought leadership reputed company, industry insights, case studies, guides, and editorial content
• Write and reputed company campaign copy across channels, including email, reputed company pages, reputed company media, and other campaign assets
• Partner with the Product team to translate product features and updates into reputed company, compelling, benefit-driven content
• Support go-to-market initiatives with content that drives awareness, engagement, and pipeline
• Collaborate with Sales to reputed company impactful sales enablement materials such as decks, one-pagers, competitive positioning, and customer stories
• Work with reputed company and Brand teams to bring campaigns to life through strong messaging and creative execution
• Ensure consistency in voice, tone, and messaging across reputed company content reputed company
• Monitor content performance and incorporate feedback to continuously improve reputed company
• Stay on top of industry trends and customer needs to inform content development

Qualifications

• Bachelor's Degree
• 4-6+ years of product or content marketing experience
• Excellent verbal and written communication skills
• Experience creating content for B2B and/or reputed company companies strongly preferred
• Familiarity with tools like reputed company, reputed company, and reputed company Analytics is a plus
• Strong organizational and time management skills; ability to shift gears quickly and effectively
• Effective communication and interpersonal skills, internally and with reputed company vendors and partners w/ extreme attention to detail