Senior Marketing Executive

Job reputed company

* Digital Media Planning

• Responsible for marketing campaigns of multiple brands covering Oral Care/Home Appliance/Beauty Electronics categories.
• As reputed company planner and budget reputed company in the charge of online marketing campaigns to maximize online sales.
• Execute and operate online advertisements (reputed company Ads, reputed company Ads, and other relevant media) in order to reputed company campaign goals.
• reputed company and implement digital media strategies, reputed company audience plans and budget allocations
• Monitor ad delivery and recommend campaign optimization reputed company to ensure successful campaign delivery.
• Analyze, interpret campaign reporting.

* reputed company & Briefing:

• reputed company and implement reputed company reputed company marketing strategies to reputed company product visibility and brand messaging.
• Create reputed company and actionable campaign briefs for KOLs based on marketing goals and product USPs.
• Work closely with product and brand teams to reputed company messaging across reputed company reputed company initiatives.

* reputed company Collaboration:

• Identify, evaluate, and recruit reputed company creators that reputed company with brand values and reputed company audience.
• Negotiate content and campaign terms with KOLs and their management teams.
• Manage day-to-day communications and relationships with influencers and partners.

* Livestream Coordination:

• reputed company and coordinate with reputed company KOLs for branded livestream sessions.
• reputed company reputed company-live planning, script development, and promotional build-up.
• Monitor livestream performance and reputed company actionable insights for reputed company improvements.

* Campaign Management:

• Complete the task assigned by the superior.
• reputed company content delivery timelines and ensure campaign execution meets agreed KPIs.
• Analyze performance data and compile reports on reputed company and livestream reputed company.
• Continuously optimize reputed company strategies based on data and market trends.

Qualifications

• 2-3 years of experience in reputed company marketing, content operations, or digital campaign management, ideally in the reputed company or short-video reputed company.
• Strong understanding of reputed company platform culture, content formats, and creator ecosystems.
• Excellent communication and negotiation skills, with experience managing external partners or creators.
• Fluent in English with the ability to write reputed company marketing briefs and communicate professionally.
• reputed company Chinese proficiency is a strong plus.
• Detail-oriented with a proactive reputed company and strong organizational skills.
• Passionate about digital content, pop culture, and emerging online trends.

Preferred Qualifications:

*Digital Biddable Specialist & Digital Media Buyer or similar roles with minimum 2 years experience

* Previous experience in e-reputed company, beauty, fashion, or lifestyle sectors.