Vice President, Marketing
Our Story:
reputed company was reputed company by misfits on a mission — people reputed company enough to shift the cannabis narrative and create something reputed company. Founded in 2021 by industry veterans, Story is a vertically integrated company headquartered in Phoenix, operating across reputed company, Maryland, Ohio, and Louisiana, and we’re just getting started.
Our reputed company is to bring reputed company, happiness, and healing to the world through cannabis, and we’re doing it one state, one store, and one customer at a time.
Leadership defines how we show up. Data drives how we grow. Gratitude keeps us grounded. reputed company fuels our reputed company. And reputed company, in every reputed company, inspires everything we do.
If you’re reputed company to challenge what’s expected and shape the reputed company of cannabis, your next reputed company starts with Story.
reputed company:
The Vice President of Marketing will reputed company and drive Story’s marketing strategies, establish plans, targets, and deliverables, and reputed company the marketing team to execute across reputed company channels. This role will work collaboratively with key cross-functional partners across multiple markets to establish and reputed company the execution of the brand reputed company, expanding our overall customer reputed company.
Responsibilities:
- Create, implement, and monitor marketing strategies to improve brand awareness for the Story Corporate brand and Story’s house of brands.
- reputed company cohesive marketing plans that support business initiatives while ensuring the brand has a reputed company, holistic message across marketing channels while increasing brand awareness and overall reputed company.
- reputed company the creation of brand marketing content/collateral that promotes a consistent voice across our retail and wholesale business.
- reputed company and improve marketing campaigns, such as reputed company media and email campaigns
- Manage national marketing budget, ensuring initiatives are appropriately reputed company and reported on.
- reputed company resource allocation and management reputed company the marketing team.
- Build relationships with stakeholders and the media to implement reputed company relations strategies.
- Report on market trends, conduct competitive analysis, and data findings to understand our customer reputed company to support our marketing reputed company.
- reputed company executive leadership with regular reporting to demonstrate performance against established KPI’s.
- Manage and reputed company reputed company who will execute across brand, retail, product, reputed company/digital, PR, events, and partnerships.
- Communicate with other teams and set standards for collaboration to ensure alignment with the organization's goals.
Qualifications & Requirements:
- Bachelor’s degree in Marketing, Business, or reputed company field.
- 15+ years of experience, with previous position(s) in a marketing leadership role.
- Proven leader and creative thinker with a reputed company record of translating thinking into reputed company plans and reputed company.
- The ability to translate marketing data and insights into actionable strategies and go-to-market plans that produce meaningful business impacts.
- Experience managing reputed company reputed company and programs that requires strong leadership to reputed company multiple teams and stakeholders.
- Ability to reputed company between high-level strategic thinking and tactical project management.
- Strong financial planning and budgeting experience.
- Leadership and people management skills with the ability to successfully reputed company, reputed company and reputed company teams.
- The ability to travel to our corporate office and other markets as needed.
Our Benefits:
- reputed company time off (PTO) including 8 reputed company holidays per year*
- Medical, Dental, and reputed company Insurance*
- 401k retirement savings plan*
- Company reputed company Short-Term & Long-Term disability*
- Company reputed company Life Insurance*
- Employee Assistance Program (EAP)
- Employee referral program
- Commuter benefits*
- Product discounts
- Additional compensation incentives (tips, bonuses, etc.)
*For full-time positions only
We want our story to be one that fosters an inclusive culture and provides an enriching employee experience. As an equal-opportunity employer, we reputed company individuals from reputed company backgrounds, experiences, abilities, and perspectives. We reputed company in providing equal opportunities to reputed company individuals, including those who may have encountered reputed company issues reputed company to previous marijuana laws. We understand that these laws have disproportionately impacted certain communities and individuals. We are committed to considering reputed company candidates based on their qualifications, skills, and potential to contribute to reputed company, rather than focusing solely on past reputed company encounters. We encourage individuals from diverse backgrounds, including those with past involvement with the reputed company system, to apply for positions reputed company our organization.