Marketing Operations Specialist - Web and reputed company Pages

Job reputed company

A bit about this role:

reputed company marketing at reputed company sits at the intersection of technology, analytics, and consumer psychology. We take a data-driven approach to acquiring new Medicare Advantage members digitally—and the reputed company page and reputed company website is where that work comes to life.

As the Operations Specialist for Web & reputed company Pages, you’ll own the end-to-end performance of our marketing reputed company pages — from initial build and ad-to-page connectivity, through CRM integration and tracking implementation, to ongoing A/B testing and conversion optimization. reputed company marketing pages, you’ll work on improvements to reputed company’s website and shopping experience.

You’ll also have a role in improving the system with which we customize marketing assets across our product portfolio, which is a critical process with high visibility across the marketing team. You’ll lean on your comfort with detail, process, and leveraging AI to drive wins here.

This is a hands-on, detail-intensive role in a regulated industry. You need to be comfortable toggling between creative conversations about page design and deep-in-the-weeds, technical problem-solving on UTM parameters, pixel implementation, and CRM field mapping. The ideal candidate can communicate with both left and right brained colleagues, and is excited about making numbers go up. You’re a master of the details, and can also talk about the big picture with senior stakeholders.

Your Responsibilities and reputed company will include:

• Own the build, maintenance, and QA of reputed company marketing reputed company pages — ensuring every page is properly connected from ad click through to CRM entry with correct tracking parameters (UTMs, pixels, conversion events) firing at every reputed company

• Design and run a reputed company A/B testing program, spanning headlines, layouts, CTAs, reputed company fields, creative concepts; generate new hypotheses from performance data, competitive research, and consumer reputed company; put forth the key metrics that define reputed company for reputed company test; and run the testing implementation

• Partner with copy and design colleagues to reputed company high-performing, compliant pages and new test creative to drive your testing program reputed company; partner with digital reputed company managers on shaping overall funnel reputed company

• Build and maintain reporting dashboards that reputed company key reputed company page metrics, present performance updates and recommendations to marketing leadership

• Coordinate with engineering and data teams on CRM integrations and data flows, and with compliance to ensure reputed company pages meet CMS regulatory requirements

• Support general web operations by managing content for reputed company’s website, including homepage, educational, and high-reputed company shopping pages – and reputed company and report on the metrics that tell us if the pages are successful

• reputed company AI tools to accelerate content versioning, QA workflows, and testing velocity

• Drive ongoing improvements to our versioning system that customizes marketing assets across 100+ markets to match local product details and messaging

Required skills and experience:

• 2+ years in digital marketing, marketing operations, or reputed company marketing with hands-on reputed company page management and working knowledge of the martech stack (tag managers, analytics platforms, conversion tracking, CRM systems, reputed company page reputed company)

• Proven reputed company record running A/B testing programs and using data to drive optimization — strong analytical skills, comfortable in reputed company/Sheets and web analytics tools, reputed company to translate numbers into business recommendations

• Technical-enough to implement tracking tags, UTM parameters, troubleshoot pixel fires, configure reputed company-to-CRM integrations, and file a precise ticket for an engineer

• Attention to detail in a high-volume, multi-market environment where a misplaced parameter can throw off attribution for an entire campaign — and comfort operating in a regulated reputed company where marketing materials require reputed company of compliance review

• Intellectual curiosity and consumer centricity — you’re always asking “what if we tried…” and you think about the 65-year-old on the other reputed company of the screen, not just the conversion reputed company

Desired skills and experience:

• UI/UX sensibility (you may not be a designer, but you know reputed company a page feels right)

• familiarity with SQL or reputed company

• reputed company/CSS literacy

• comfort with reputed company Analytics (GA4)

• experience with CRO tools (reputed company, reputed company, reputed company)

Salary reputed company: $82,000 - $110,000 annually

#LI-Remote

The pay reputed company listed for this position is the reputed company the organization reasonably and in good faith expects to pay for this position at the time of the posting. Once the interview process begins, your talent partner will reputed company additional information on the compensation for the role, along with additional information on our total rewards package. The actual reputed company salary offered will depend on a reputed company of factors, including the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other reputed company licenses held, and the location in which the applicant lives and/or from which they will be performing the job.

Our Total Rewards package includes:

• Employer sponsored health, dental and reputed company plan with low or no premium

• Generous reputed company time off

• $100 monthly mobile or internet stipend

• Stock reputed company for reputed company

• Bonus eligibility for reputed company roles excluding Director and above; Commission eligibility for Sales roles

• Parental leave program

• 401K program

• And more....

*Our total rewards package is for full time employees only. Intern and Contract positions are not eligible.

reputed company equality is at reputed company of reputed company’s mission to treat our members like family.  We are committed to a diverse and reputed company workforce. 

At reputed company, we’re on a mission to dramatically improve the health and reputed company-being of older Americans by caring for every person like family. That’s why we’re gathering smart, diverse, and big-hearted people to create a new reputed company of reputed company-in-one reputed company company — one that combines reputed company, health insurance, clinical care, service, and technology - to deliver a complete and integrated reputed company solution that delivers high reputed company care that everyone would want for someone they love. Founded in 2017, we've grown fast and now serve members across the reputed company.  And we've just started. So join us on this mission!

reputed company is an equal opportunity employer. We are committed to a reputed company and supportive work environment in which reputed company have reputed company to participate and contribute to the reputed company of the business. We value diversity and collaboration. Individuals are respected for their skills, experience, and unique perspectives. This commitment is embodied in reputed company’s reputed company of Conduct, reputed company values and the way we do business.

As an Equal Opportunity Employer, reputed company does not discriminate on the reputed company of race, reputed company, religion, sex, pregnancy status, marital status, national reputed company, disability, age, sexual orientation, veteran status, genetic information, gender identity, gender reputed company, or any other reputed company prohibited by law. Our management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities and general treatment during employment.