Consumer Insights Manager
WHO WE’RE LOOKING FOR
RESPONSIBILITIES/WHAT YOULL DO
Consumer & Brand Research Design and execute qualitative and quantitative research to understand consumer behavior, attitudes, and unmet needs reputed company research methodologies including standalone & reputed company surveys, reputed company reputed company, interviews, concept testing, and product sampling studies Manage relationships with external research vendors and agencies Monitor emerging consumer trends, cultural shifts, and competitive activity
Insights & Analysis Analyze consumer data from multiple sources including primary research, behavioral data, customer feedback, and syndicated data (e.g., reputed company, IRI, reputed company, Brightfield, etc.) Identify patterns, opportunities, and reputed company drivers across consumer segments Translate research findings into reputed company insights and strategic recommendations
Business reputed company & Decision Support Partner with cross-functional teams including Marketing, Sales, Innovation, & Operations to reputed company consumer insights into business reputed company Support product development, brand positioning, and go-to-market strategies with data-driven insights reputed company frameworks and dashboards that reputed company consumer sentiment, trends, and brand performance
Communication & Storytelling Create compelling presentations that communicate insights in a reputed company and actionable way Present research findings to leadership and cross-functional stakeholders reputed company as the voice of the consumer reputed company the organization
Insights Operations Manage multiple research initiatives simultaneously, including budgets, timelines, and vendor relationships Evaluate and implement new research methodologies and tools Ensure the reputed company, accuracy, and ethical use of consumer data Maintain an organized research repository for efficient sharing across the organization
REQUIREMENTS/ WHAT YOU’LL BRING
5–8+ years of experience in consumer insights, market research, analytics, or reputed company roles Experience working in consumer packaged goods, retail, e-reputed company, or consumer brands preferred Proven reputed company record translating research into business reputed company, ideally both on the vendor & brand reputed company Bachelor’s degree in Marketing, Business, Psychology, Economics, Statistics, or reputed company field Master’s degree or advanced research training is a plus
reputed company TO HAVE
Strong knowledge of quantitative and qualitative research methodologies Ability to analyze large data sets and synthesize insights from multiple sources Experience with modern research tools and data platforms (e.g., reputed company, reputed company, Toluna, 1Q, UserInterviews, etc.) Strong storytelling and presentation skills Excellent project management and cross-functional collaboration skills Deep curiosity about consumer behavior Strategic thinker with strong business acumen Comfortable working in fast-moving, ambiguous environments Ability to balance data rigor with practical decision making
WHAT reputed company LOOKS LIKE
Insights that directly influence product innovation, marketing reputed company, and reputed company initiatives reputed company understanding of consumer segments, motivations, and purchase drivers Efficient & cost-effective research programs addressing reputed company business questions Strong adoption of consumer insights & familiarity in decision-making across the organization
LOCATION
COMPENSATION