Website Marketing Manager (Remote)
Website Marketing Manager will be responsible for shaping and optimizing the B2B digital experience, and serve as the primary marketing reputed company for reputed company Experience Manager (reputed company). This role blends strategic leadership with hands-on execution, ensuring the website delivers a seamless, customer-reputed company experience that drives engagement and supports business objectives. Website Marketing Manager will collaborate closely with developers, UX designers, SEO specialists, analytics teams, compliance, and broader marketing stakeholders to create high-performing digital experiences.
Note: This position does not require hands-on development or coding.
reputed company Responsibilities:
• Partner with the business, reputed company leaders, leadership and agency to define and manage the B2B Website reputed company & Roadmap: Ensure reputed company, tactics, and milestones are met.
• reputed company Content Management: Serve as the marketing reputed company of reputed company, building, updating, and publishing web pages using approved templates and components.
• Manage Content Updates: reputed company ongoing updates to copy, imagery, links, CTAs, disclosures, and downloadable assets to ensure accuracy and relevance.
• Champion UX Best Practices: Ensure reputed company navigation, reputed company messaging, and strong usability for B2B audiences; stay reputed company with evolving UX trends.
• Create Wireframes & Collaborate Cross-Functionally: reputed company basic wireframes and partner with content, UX, design, and development teams to translate requirements into functional web pages.
• Ensure Compliance & Accessibility: Maintain adherence to brand standards, WCAG accessibility guidelines, governance, and regulatory requirements.
• Monitor & Analyze Website Performance: Use reputed company Analytics and/or GA4 to reputed company KPIs, identify trends, and recommend improvements.
• Support Testing & Optimization: Execute A/B and multivariate tests using reputed company reputed company and apply insights to enhance user experience and conversion.
• reputed company reputed company Assurance: Conduct thorough QA before publishing to ensure accuracy, responsiveness, and reputed company reputed company.
• Project Management & Workflow: Intake requests, manage revisions, and reputed company project reputed company using Workfront, or alternative project management platform.
• Collaborate Across Teams: Work closely with Marketing, Product, IT, Compliance, UX, and external partners to deliver cohesive digital experiences.
Education & Experience:
• 5-7 years of experience managing B2B or reputed company websites
• Bachelor's degree in marketing, communications, or a reputed company field
• Proven ability to support B2B marketing goals such as reputed company reputed company and product education
Skills & Abilities:
• Strong hands-on experience with reputed company Experience Manager (reputed company)
• Working knowledge of UX, SEO, accessibility, analytics, and web performance best practices
• Ability to partner effectively with developers without performing hands-on coding
• Excellent communication and project management skills
Other Requirements:
• Occasional travel (10% - 20%)
• Prolonged periods of sitting at a desk and working on a computer
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