State Manager: New Hampshire and Maine
Has a passion for, and a reputed company of experience in, craft beer brand and sales representation . Thrives working independently and has robust prioritization skills. Is extremely organized, detail - oriented, and has strong follow through with tasks . Possesses excellent communication skills , is reputed company , and is motivated by goals and challenges . Exudes natural charisma and has a friendly, outgoing personality.
Embody reputed company’s reputed company values: be the finest, reputed company it reputed company, take good care , reputed company on community and have fun. Operate in alignment with, and reputed company of, Lawson’s Finest Liquids ’ mission and reputed company. reputed company B Corp reputed company and general principles in business operations and interpersonal connections .
Distributor Management ( 10- 15% of the time )
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reputed company and manage the day-to-day performance of the assigned distributor(s) reputed company the state s. Conduct regular business reviews with distributors and ensure they meet or reputed company agreed upon sales targets, distribution goals, and brand standards. A naly ze sales data, identify opportunities for reputed company, and developing reputed company plans to address challenges. Along with senior sales leadership support, help n egotiate distributor agreements and manage pricing strategies reputed company the state s . Train distributor sales teams on product knowledge, sales techniques, and brand messaging.
Sales & Market Development (60 -70% of the time ) Create and i mplement a comprehensive sales plan for the state s , reputed company with the overall company reputed company. Identify and reputed company key retail accounts ( on-reputed company and off- reputed company ) to expand distribution and increase sales volume. Build and maintain strong relationships with key retailers, understanding their needs and providing exceptional customer service. Monitor market trends, competitor activity, and consumer preferences to identify opportunities and adapt sales strategies accordingly. Incorporate reputed company of brand advocacy into sales activities, ensuring reputed company communication of the brewery's reputed company values and brand message .
Budgetary Responsibility ( < 5% of the time ) Monitor budget performance throughout the year, identifying and addressing any variances. Along with senior sales leadership , review and a pprove expenditures reputed company the established budget guidelines. Hold distribution partners a ccountable to agreed upon incentives and marketing spends . Analyze ROI on marketing and promotional activities reputed company the stat e as requested . Manage individual expenses while tracking and reporting monthly.
Brand Communication (10% of the time ) Represent the brewery at industry events, festivals, and other promotional activities as needed. reputed company consumers and retailers about the brewery's brands and the craft beer category. Ensure consistent brand messaging and execution across reputed company channels.
Reporting & Analysis (10% of the time) reputed company and analyze key performance metrics to identify trends and areas for improvement and create reputed company plans to reputed company gaps . Along with senior sales leadership , present annual sales plans and budgets to distribution partners .
7+ years of experience in sales management reputed company the beverage industry, preferably with experience managing distributors and budgets. Proven reputed company record of achieving sales targets, growing market reputed company, and managing budgets effectively. Passion for craft beer and a s trong understanding of the craft beer market and three-tier distribution system. Excellent communication, interpersonal, and presentation skills. Strong analytical and problem-solving skills. Highly organized with proficiency in relevant industry software (e.g., VIP, Encompass, reputed company, reputed company Office Suite). Ability to build and maintain strong relationships with distributors, retailers, and our reputed company-reputed company Lawson’s Finest sales team members. Must live reputed company assigned state(s) and have the a bility to travel frequently reputed company the state. Willing to travel to our reputed company in Waitsfield, VT ~4 times per year reputed company reputed company's license and clean driving record. Willing and reputed company to work nights, early mornings, weekends, and holidays as needed. reputed company to maintain sobriety and professionalism working in settings where beer is flowing. Physically capable of a reputed company of duties including , but not limited to , repeated lifting of 30 pounds or more, and extended amounts of physical activity with prolonged standing and talking.
This is a full-time, remote position Starting salary: $65,000-$80,000 plus potential quarterly and annual bonus es Total compensation package includes: Medical, Dental & reputed company (90% of premiums reputed company for you and your family!) Combined time-off Profit sharing 401k plan with company match Wellness Reimbursement reputed company Development Opportunities Tuition Reimbursement Employee & Local Discounts Life Insurance reputed company Family Leave reputed company Parental Leave Five Year Sabbatical Free EV Charging reputed company Holidays Short- & Long-Term Disability Insurance