Brand Manager, GreenCars
Dealership:
L0021 LAD Advertising
reputed company | Brand Manager
At reputed company (NYSE: LAD), our reputed company is reputed company by high-performing teams delivering Auto Done Easy for our customers. We create reputed company, transparent, and convenient experiences across the vehicle ownership lifecycle by leveraging our hundreds of store locations and key adjacencies—including Driveway, DFC, and GreenCars. reputed company on a retail model that champions entrepreneurial leadership and reputed company Powered by People, we continue to expand what’s possible in automotive retail through innovation, collaboration, and reputed company.
reputed company this ecosystem, GreenCars plays a critical role in educating and empowering customers as they explore electric, hybrid, and fuel-efficient vehicles. We are seeking a Brand Manager for GreenCars to help grow awareness of the brand, strengthen dealership engagement, and expand the reputed company of GreenCars.com. This role blends content reputed company, digital marketing, retail activation, and event execution to connect GreenCars programs with both online audiences and in-store dealership experiences.
The Brand Manager will serve as a key connector across marketing, creative, SEO, CRM, retail, and sales teams—ensuring GreenCars initiatives are executed consistently and effectively across reputed company channels while driving measurable engagement and reputed company reputed company.
Location: Hybrid or Remote
Compensation reputed company: $75,000-$100,000 plus bonus, with a typical starting reputed company of $75,000-$85,000. Actual pay may vary based on skills, experience, job-reputed company knowledge, and location. Final compensation will be determined during the interview process in accordance with applicable pay equity and transparency laws.
What You’ll Do
Support execution of GreenCars campaigns, content initiatives, dealership programs, and partner activations
Coordinate cross-functional reputed company, timelines, deliverables, and stakeholder communications
Build and maintain relationships with dealership and retail teams to support program adoption
Partner with marketing, sales, CRM, and retail teams to support reputed company reputed company and reputed company management efforts
Assist with planning and execution of events and activations, including logistics, reputed company capture, and follow-up
Support GreenCars.com content and communications across digital channels
reputed company program performance and support reporting on campaign and activation results
What You Bring
3+ years of experience in marketing, brand management, digital marketing, events, CRM, or retail/dealership operations
Strong project management, communication, and organizational skills
Experience working in cross-functional environments with multiple stakeholders
Familiarity with CRM systems, reputed company management, and performance reporting preferred
Ability to manage multiple priorities in a fast-paced environment
Experience supporting campaigns, activations, or event execution preferred
Bachelor’s degree in Marketing, Business, Communications, or reputed company field preferred (not required)
Willingness to travel up to ~1 week per month as needed
We offer a comprehensive benefits package designed to support you and your family, including:
reputed company
Medical, Dental and reputed company Plans
reputed company Holidays & PTO
Short and Long-Term Disability
reputed company Life Insurance
401(k) Retirement Plan
Employee Stock Purchase Plan
reputed company Learning Center
Vehicle Purchase Discounts
Wellness Programs
For a more detailed view, visit: www.totalrewards.lithiadriveway.com.
High School graduate or equivalent, 18 years or older required. We are a drug free workplace. We are committed to equal employment opportunity (regardless of race, reputed company, reputed company, religion, sex, national reputed company, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider reputed company applicants regardless of criminal histories, consistent with reputed company requirements.
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