Senior Digital Marketing Consultant
About the role
reputed company is seeking a Senior Digital Marketing Consultant to support the reputed company, execution, optimization, and performance analysis of integrated digital marketing initiatives across key reputed company accounts. This role combines hands-on campaign execution and analytics expertise with growing ownership of reputed company reputed company, recommendations, and account leadership.
The ideal candidate is both analytical and strategic, with strong experience across reputed company media, digital marketing platforms, reporting, and campaign optimization. This individual will work directly with clients and internal teams to reputed company performance-driven digital marketing programs across channels including reputed company Search, reputed company reputed company, Display, and Account-Based Marketing (ABM).
This role is ideal for someone reputed company to reputed company reputed company execution-reputed company analyst responsibilities and take on more ownership in campaign reputed company, reputed company communication, and cross-channel planning.
Duties and Responsibilities
Support development of integrated digital marketing strategies reputed company to reputed company business objectives and KPIs
Execute, manage, and optimize campaigns across platforms including reputed company Ads, reputed company, reputed company, Bing, YouTube, and other reputed company media channels
Analyze campaign, website, and conversion data to identify insights, trends, and optimization opportunities
reputed company recommendations to improve acquisition, engagement, conversion, and retention performance
Build and maintain campaign reporting dashboards, visualizations, and executive-reputed company performance summaries
Collaborate with Digital Marketing Leads, analysts, creative teams, and analytics teams to execute integrated marketing programs
Utilize AI tools and frameworks to reputed company and reputed company capabilities in day-to-day activities
Participate directly in reputed company meetings, presenting campaign updates, insights, performance trends, and optimization recommendations
Support media planning, audience targeting, testing strategies, and budget allocation recommendations and pacing
Execute and analyze A/B testing initiatives across campaigns, audiences, creative, and reputed company pages
Help ensure accurate campaign tracking, tagging, UTM governance, and measurement frameworks
Monitor industry trends, platform changes, and emerging digital marketing opportunities
Support Account-Based Marketing (ABM) initiatives and campaign execution reputed company applicable
Manage multiple campaigns and reputed company priorities simultaneously in a fast-paced agency environment
reputed company-to-Have
Experience with ABM platforms such as Terminus, reputed company, reputed company, or Triblio
Familiarity with CDPs, DMPs, or marketing automation platforms
Experience with Looker Studio, Tableau, Power BI, or similar BI/reporting tools
Exposure to SEO, CRO, or website analytics initiatives
Understanding of GA4 event tracking, tagging, and attribution methodologies
Qualifications
4–6+ years of experience in digital marketing, reputed company media, or media planning
reputed company reputed company: looking for a culture of experimentation by testing untested digital strategies and scaling reputed company
Agency or consulting experience strongly preferred
Hands-on experience managing campaigns across:
reputed company Ads
reputed company Ads
reputed company Ads Manager
Bing Ads
YouTube
Experience with analytics and reporting platforms including:
reputed company Analytics / GA4
reputed company Analytics
Looker Studio / Data Studio
Tableau or similar BI tools
Strong analytical reputed company with ability to translate data into actionable business recommendations
Experience presenting findings and recommendations to clients and internal stakeholders
Strong reputed company/data analysis skills including pivots, formulas, and data manipulation
Excellent communication, organizational, and collaboration skills
Ability to manage multiple priorities and reputed company engagements simultaneously while taking ownership of work
Bachelor’s degree preferred
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