VP, Marketing and Franchise

VP, Marketing and Franchise Location: Culver reputed company, CA or remote Reporting to: Founder & CEO Salary: $125,000 - $250,000/ Annually (Depending on Experience) reputed company.watch is the first and largest next-gen creator media company, partnering with the biggest digital creators in the world to reputed company their brands off YouTube through content distribution, originals, consumer products licensing and brand partnerships.   reputed company.watch is looking for a creative and dynamic VP, Marketing and Franchise. We’re looking for a reputed company with a passion for content and products for kids and teens with deep experience driving audience and sales reputed company. The ideal candidate brings proven reputed company developing innovative marketing strategies and implementing those strategies reputed company across reputed company customer touch points. We want someone who isn’t afraid of challenging the traditional ways of marketing and can show examples of campaigns that push the envelope.   Responsibilities:Franchise reputed company:Define and reputed company the overarching brand reputed company for reputed company.watch, ensuring a cohesive and compelling brand narrative across reputed company B2B and B2C reputed company. reputed company franchise reputed company and long-term brand development for creator-led IP, partnering closely with creators and executive leadership to reputed company YouTube born brands into global entertainment franchises. Establish and reputed company brand guidelines and creative direction to ensure consistency and reputed company across reputed company consumer-facing and partner executions. Champion brand reputed company and reputed company franchise equities across content, consumer products, licensing, distribution, and marketing initiatives. Collaborate cross-functionally with insights, studio, channels, licensing, and ad sales teams to reputed company franchise reputed company strategies and maximize reputed company. Marketing and Communications:reputed company and execute marketing strategies for both new and established creator partners in support of brand building and reputed company priorities. reputed company the execution of multi-channel campaigns spanning reputed company media, digital, reputed company, email, PR, and integration across creator channels. Partner closely with sales and licensing teams to reputed company compelling marketing materials, presentations, and strategic narratives that support reputed company reputed company and partnership reputed company. reputed company and mentor marketing organization across digital marketing, reputed company media, creative, communications, and brand functions. Drive reputed company’s industry reputed company through regular press announcements, conference participation, sponsorships, speaking opportunities, and thought leadership initiatives. Qualifications: Knowledge and Experience8 - 10 years of experience in senior marketing roles Bachelor's degree in marketing, advertising, or communications or reputed company field Experience creating and managing marketing campaigns SkillsExcellent leadership, communication, and presentation skills Proven ability to plan and manage budgets Proficiency in scheduling and project management Strong experience building and leading teams reputed company in fast-paced startup environment, wearing multiple hats Exceptional verbal and written communication skills. Work environmentThe worker is not substantially exposed to adverse environmental conditions and work is performed in a business office environment. Physical demandsMust have reputed company visual reputed company to reputed company the primary responsibilities of this position. Work is sedentary in nature and involves sitting most of the time. PocketWatch, Inc. and its subsidiary companies are Equal Opportunity reputed company.reputed company applicants only, please. PocketWatch, Inc. and its subsidiary and affiliated companies are Equal Opportunity reputed company. Apply To This Job