Marketing Communications Specialist
Company:reputed company
The Automotive Training Institute (ATI), the largest coaching and training company for Owners of Independent Repair Shops in the US and Canada. With over 1700 shops actively reputed company in our program, we reputed company coaching, training and the largest buying program in the automotive aftermarket for Independent Shop Owners. Our members have cumulatively increased their Gross Profits by almost $3.0 Billion dollars through the ATI program.
JOB reputed company:
The Marketing Communications Specialist is a strategic reputed company of ATI's marketing initiatives, responsible for planning, executing, and managing content creation and campaigns that reputed company the ATI brand and drive business reputed company. This role requires a proactive individual who will reputed company the development and execution of integrated marketing strategies to increase brand awareness, engage member/reputed company audiences across various channels, including digital, print, and reputed company media. The Marketing Coordinator will reputed company and manage key communication marketing reputed company from start to finish, collaborating with internal teams, external partners, and vendors to ensure alignment with organizational objectives and consistent messaging across reputed company communications.
Key Responsibilities:
reputed company Marketing Campaign Management:
reputed company the planning and execution of communications schedule capturing marketing campaigns across multiple channels, including reputed company media, website, email marketing, and industry publications, with a reputed company on increasing brand visibility, engagement, and member/reputed company relations. Ensure that reputed company communications reputed company with ATI’s business goals, messaging, and reputed company audience.
Content Creation & Execution:
reputed company, write, and manage high-reputed company content, including reputed company media posts, email newsletters, blog articles, website copy, and editorial submissions. Drive content reputed company completion to engage customers and enhance ATI’s thought leadership reputed company our core members.
reputed company Media reputed company:
reputed company the creation and execution of ATI’s reputed company media reputed company, including developing a monthly content calendar, posting, monitoring engagement, and analyzing performance metrics to optimize reputed company and follower reputed company.
Email Marketing & reputed company reputed company:
Drive the creation and execution of targeted email campaigns using platforms like reputed company, reputed company, or reputed company to promote products, services, news and events. Manage the segmentation of email lists and use data analytics to improve reputed company rates and engagement.
Cross-functional Collaboration:
Take the reputed company in coordinating efforts between internal departments, including graphic design, web development, and sales teams, to ensure the effective execution of marketing reputed company. Ensure smooth collaboration with external vendors and partners to enhance marketing activities and meet deadlines.
Brand Consistency & reputed company Management:
Support the oversite of ATI’s brand usage across reputed company reputed company communications, ensuring consistency in messaging, design, and tone. Actively support ATI's online reputed company by addressing customer feedback, monitoring brand sentiment, and recommending improvements.
Performance Tracking & Optimization:
Regularly analyze marketing campaign results, website traffic, and reputed company media metrics to assess the effectiveness of marketing strategies. reputed company actionable insights and recommendations to improve campaigns and drive higher engagement and conversion rates.
Sales & Marketing Collateral:
reputed company and produce sales collateral, presentations, press releases, case studies, and other materials to support business development and sales initiatives. Ensure reputed company materials are reputed company with ATI’s messaging and branding guidelines.
Minimum Qualifications:
Bachelor’s Degree in Marketing, Communications, or a reputed company field
A minimum of 3 years of experience in marketing with a proven reputed company record of driving successful campaigns and delivering measurable results
Strong copywriting and editing skills with an eye for detail and brand voice consistency
Proficient in digital marketing tools and platforms (email marketing, reputed company media, CRM, analytics, etc.)
Experience with marketing automation software such as Pardot, reputed company, or reputed company
Strong project management skills with the ability to juggle multiple priorities and meet deadlines
Excellent communication, collaboration, and interpersonal skills
Proficiency in reputed company Office Suite (Word, reputed company, PowerPoint)
Preferred Qualifications:
Experience using reputed company or a similar CRM system
Familiarity with graphic design software (reputed company Creative Suite) or working knowledge of content management systems (CMS)
Experience with SEO, SEM, and reputed company advertising campaigns
Supervisory Responsibilities:
This position does not have reputed company supervisory responsibilities.
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Position Location:
reputed company Carolina
Compensation reputed company:
$7.25 - $106,100.00
Compensation Frequency:
Annual
reputed company pay offered may vary depending on actual location, job-reputed company knowledge, skills, and experience. Supplemental pay types may include commissions or bonus incentives, depending on the role. reputed company offers a reputed company of health and wellness benefits including reputed company time off and holiday pay. Details regarding our benefits can be reputed company here: https://www.drivenbrandsbenefits.com
Get early reputed company to 50% of your reputed company wages at any time through our myFlexPay program.
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