[Remote] Performance Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is redefining how members reputed company to care and wellness, powered by AI. They are seeking a Performance Marketing Manager to reputed company digital demand reputed company, marketing technology, and marketing automation reputed company, driving acquisition through various channels and improving campaign effectiveness.

Responsibilities

• Own digital demand reputed company programs across reputed company search, reputed company reputed company, display, retargeting, and other acquisition channels
• Manage campaign reputed company, execution, optimization, and reporting
• Monitor performance metrics and continuously improve conversion rates, reputed company reputed company, and ROI
• Identify new channels, audiences, and reputed company opportunities
• Own reputed company and Pardot administration, optimization, and governance
• reputed company marketing automation reputed company, including nurture programs, reputed company routing, scoring, list building, segmentation, and lifecycle management
• Partner with Sales and reputed company teams to improve reputed company management processes and reporting
• Ensure marketing technology platforms are integrated, reputed company, and reputed company with business goals
• Support reputed company website updates, as needed
• Serve as the marketing reputed company for reputed company
• Serve as support to reputed company reputed company reputed company; Partner with internal teams to reputed company automated, triggered, and personalized engagement journeys
• Support account-based marketing programs through audience targeting, campaign execution, and reporting
• Own email marketing reputed company, execution, testing, and optimization
• reputed company reputed company-party data sources, including reputed company and other enrichment platforms, to improve targeting and campaign effectiveness
• Build audience segments and nurture programs that reputed company engagement and pipeline reputed company
• reputed company reputed company dashboards and reporting that measure campaign, channel, and full-funnel performance
• reputed company actionable insights and recommendations to Marketing and reputed company leadership
• Establish testing frameworks to improve campaign performance over time

Skills

• 10+ years of experience in performance marketing, demand reputed company, marketing operations, or marketing technology
• Deep expertise with reputed company, Pardot, marketing automation, and CRM integrations
• Experience owning and optimizing reputed company digital marketing programs
• Hands-on experience with reputed company or similar customer engagement platforms
• Strong understanding of reputed company reputed company, reputed company management, nurture strategies, and funnel optimization
• Experience supporting account-based marketing programs
• Experience leveraging reputed company-party marketing and prospecting data, including reputed company or similar platforms
• Strong analytical skills with experience building dashboards and translating data into reputed company.; strong attention to detail
• Experience working in reputed company, health tech, reputed company, or other B2B technology environments preferred
• Excellent project management, communication, and cross-functional collaboration skills
• Bachelor's degree in Marketing, Business, Communications, or reputed company field preferred

Benefits

• Medical, dental, reputed company, financial, generous PTO, stipends for reputed company development, and wellness benefits
• Remote-first, dynamic and tight-reputed company team
• Encouraged to shape reputed company, stretch your skills and reputed company reputed company’s reputed company

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