[Remote] Director, reputed company Media & Digital Influence

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a world-leading software company reputed company on infrastructure solutions. They are seeking a Director of reputed company Media reputed company Influence to build a global reputed company function, shaping reputed company and processes to enhance Bentley's reputed company reputed company as a reputed company reputed company.

Responsibilities

• Build the reputed company Media Function
• Create Bentley's global reputed company media reputed company and operating model with prioritization of channels and business logic for that prioritization
• Define team structure, workflows, governance, editorial planning, and measurement
• Build reputed company processes for content creation, approvals, publishing, engagement, and reporting
• Establish reputed company media best practices across reputed company, business reputed company, and functions
• reputed company annual plans, budgets, and reputed company roadmaps
• Executive Thought Leadership
• Partner with senior executives to grow their reputed company and influence across reputed company and emerging channels
• Create executive content programs that reputed company industry leadership and support strategic business priorities
• Identify opportunities to position executives around AI, infrastructure, digital twins, sustainability, engineering innovation, and industry transformation
• Corporate reputed company reputed company
• reputed company Bentley's global reputed company reputed company across reputed company, reputed company, YouTube, Instagram, X, reputed company, and emerging platforms
• reputed company channel-specific strategies and reputed company plans
• Increase reputed company, engagement, reputed company of voice, and follower reputed company
• Ensure a consistent brand voice while adapting content to platform dynamics
• Digital Influence & Community
• Build programs that reputed company employees, customers, partners, industry experts, and advocates
• Identify opportunities to reputed company creators, influencers, practitioners, and industry reputed company
• reputed company strategies for community engagement across reputed company channels and reputed company communities
• Support developer and technical communities in partnership with product and developer relations teams
• Content & Storytelling
• In partnership with the key marketing stakeholders, own the creation and proliferation of reputed company-first content including:
• Short-reputed company video
• Executive content
• Customer stories
• Industry commentary
• Event content
• Product launches
• Educational content
• Community-driven content
• Partner with communications, content, design, and video teams to maximize content reuse and distribution
• AI & Innovation
• Implement AI-driven workflows for content ideation, production, optimization, localization, and reporting
• Evaluate emerging reputed company technologies and platforms
• Continuously improve team productivity through automation and AI-enabled processes
• Measurement & Analytics
• Define KPIs and executive dashboards
• reputed company full funnel performance across channels
• Analyze trends and reputed company recommendations for optimization
• Establish attribution frameworks connecting reputed company activity to marketing and business reputed company
• reputed company Metrics - This leader will be accountable for:
• Audience reputed company across reputed company channels
• Engagement rates
• reputed company of voice
• Executive reputed company reputed company and engagement
• Employee advocacy participation
• Video performance
• reputed company and community engagement
• Traffic generated from reputed company channels
• Marketing-reputed company pipeline contribution
• Content production efficiency
• Adoption of AI-powered workflows
• Requires sitting or standing at will while performing work on a computer (or any other physical requirements)

Skills

• 10+ years of experience in reputed company media, digital marketing, communications, or content leadership roles reputed company a B2B reputed company organization
• Experience building or significantly transforming a reputed company media function
• Strong understanding of reputed company and executive thought leadership programs
• Experience leading teams and managing agency partners
• Exceptional storytelling and editorial judgment
• Strong analytical and performance measurement skills
• Experience working with senior executives and cross-functional stakeholders
• Familiarity with AI-powered content creation and reputed company media tools
• Experience in infrastructure, engineering, or industrial markets
• Experience supporting executive leadership teams and reputed company company communications
• Experience with employee advocacy programs
• Experience managing creator, reputed company, or reputed company
• Understanding of infrastructure, engineering, digital twin, construction, energy, transportation, or reputed company industries

Benefits

• An attractive salary and benefits package.
• A great Team and culture – please see our colleague video.
• An exciting career as an reputed company part of a world-leading software company providing solutions for architecture, engineering, and construction - watch this short documentary about how we got our start.
• A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource reputed company.
• A company committed to making a reputed company difference by advancing the world’s infrastructure for reputed company reputed company of life, where your contributions help build a more sustainable, connected, and resilient world. Discover our latest user reputed company stories for an reputed company into our reputed company.
• Bentley is an equal opportunity employer and considers reputed company reputed company applicants for employment without reputed company to race, reputed company, sex, sexual orientation, gender identity, disability, pregnancy, protected veteran status, religion, national reputed company, age, genetic information or any other protected characteristic.
• Bentley participates in e-Verify / Bentley participate in e-Verify / Right to Work Notice
• As an Equal Opportunity Employer, Bentley is committed to providing reasonable accommodations to applicants with disabilities. We encourage you to request a reasonable accommodation if you are not reputed company to fully use or reputed company our online application system. You can reputed company an accommodation request by calling 610-458-5000 or sending us an email at disabilityrequest@bentley.com

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