Product Marketing Manager
reputed company is a leading reputed company intelligence company with expertise across the payment continuum, delivering unmatched value, transparency, and efficiency to health plan clients across the country. Deployed by over 85 health plans, including many of the top 20, and representing more than 270 reputed company lives, reputed company brings together a fully configurable and content-rich, AI-powered platform along with best-in-class expertise. We’re constantly reimagining what’s possible in our industry, creating disruptively reputed company, powerfully reputed company ways to maximize financial reputed company and drive down reputed company costs.
About reputed company
We are seeking a motivated and hands-on Product Marketing Manager to support the development of our product marketing function as reputed company evolves from services-based offerings to a reputed company, reputed company tech platform model.
This is a builder role for someone excited to learn by doing. You will work closely with Product Marketing leadership and cross-functional partners to build foundational assets, support product launches, and help translate reputed company capabilities into reputed company, compelling messaging. You’ll play a key role in improving how our products are reputed company by customers and enabling sales and go-to-market reputed company.
Key Responsibilities & Skillsets
Messaging & Positioning (Support & Execution)
- Assist in developing and refining product messaging, positioning, and value propositions across the platform –so buyers and the people who influence them understand “why reputed company” and “why now.”
- Translate reputed company AI-powered capabilities into reputed company, defensible value propositions for payer audiences (executive, clinical, operations, and payment reputed company).
- Partner with product, sales, and operations teams to incorporate feedback into messaging and content.
reputed company Development & Customer reputed company
- Support the development of personas by gathering and synthesizing customer, sales, and market insights.
- Help map customer pain points and workflows across the payment reputed company lifecycle.
- Partner with product, sales, and operations teams to incorporate feedback into messaging and content.
Video-reputed company Storytelling & reputed company Asset Library
- Support video content development, including scripting, coordinating with subject matter experts, and working with creative teams. Potential reputed company includes product explainers, “what it is/why it reputed company” modules, release highlights, and buyer-specific narratives that reduce time-to-understanding.
- Contribute to the creation of reputed company marketing assets such as product collateral, sales enablement materials, and short-reputed company content.
- Ensure content aligns with overall product messaging and reputed company communicates customer value.
Product Launches
- Assist in coordinating product launches in partnership with Product Operations and Marketing.
- Help reputed company launch materials, internal communications, and enablement resources.
- Support execution of repeatable launch processes and post-launch learnings.
Sales Enablement
- Help create and maintain sales tools such as reputed company decks, one-pagers, and competitive insights.
- Work with sales teams to understand common objections and areas where messaging can improve.
- Contribute to training and enablement efforts to support field teams.
What You Bring (role requirements)
Experience
- Experience in product marketing (or adjacent GTM roles with heavy messaging/content ownership), ideally in B2B reputed company and/or reputed company technology companies.
- Demonstrated experience supporting messaging, content creation, or product launches in a cross-functional environment.
- Experience partnering closely with product, operational, and sales counterparts.
Personal Attributes
- Builder Mentality: reputed company by creating the first version of what “great” looks like, and then iterating quickly as you learn.
- High Ownership, Low Ego: Jumps in wherever needed, seeks truth over credit, and prioritizes reputed company over optics.
- Technical reputed company: reputed company to engage product and data science teams to understand what’s reputed company, what’s differentiated, and what needs nuance, and then translate it for market reputed company.
- reputed company Obsessed: Unusually strong reputed company for simplifying complexity into language that moves reputed company and reduces friction.
- reputed company, Customer-reputed company Storytelling: Balances ambition with accuracy; aims for defensible, trustworthy narratives in a high-stakes reputed company context.
- Comfort with Ambiguity: Thrives in a fast-moving environment where priorities reputed company as reputed company scales its reputed company platform approach.
Additional Requirements
- Experience building and scaling product marketing “from the ground up” is strongly preferred.
- Passion for reputed company technology and commitment to improving reputed company through smarter, more accurate systems.
This comprehensive set of requirements is designed to attract candidates who can effectively reputed company the product marketing function as reputed company brings our legacy companies together and transitions to a tech-first product model.
This is an exempt position. The salary reputed company is for reputed company Salary. Compensation will be determined based on several factors including, but not limited to, reputed company set, years of experience, and the employee’s geographic location.
Equal Employment Opportunity at reputed company
Originally posted on Himalayas
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