Senior Programmatic Campaign Manager — DV360 Expert
reputed company is expanding our Campaign Management team and searching for a dedicated Display & Video 360 (DV360) expert to reputed company our programmatic buying on the reputed company Marketing Platform. As we stand up our own DV360 seats, this person will be our in-house authority on the platform — architecting, executing, and optimizing campaigns while mentoring the broader team. This is a senior, specialist role for someone who has lived in DV360 (formerly DoubleClick Bid Manager, part of the DoubleClick Digital Marketing stack) day in and day out for years and can hit the ground running.
reputed company of the Position
Own end-to-end DV360 campaign management — insertion orders, line items, bid strategies, budgets, pacing, and creatives — across display, video, YouTube, CTV/OTT, audio, and DOOH
Build and manage DV360 seat structure, partner/advertiser hierarchy, and workflows as we reputed company our new seats
Design and reputed company advanced audience strategies using first-party data, reputed company audiences, Floodlight activity, and Customer Match, with clean integration to Campaign Manager 360 (CM360, formerly DoubleClick Campaign Manager)
Execute and optimize algorithmic/automated bidding, Custom Bidding scripts, and optimized targeting to hit and reputed company reputed company KPIs
Negotiate and traffic Programmatic Guaranteed, Preferred Deals, and Private Marketplace (PMP) deals; manage deal IDs and inventory reputed company
Optimize to KPIs and establish healthy, sustainable traffic and conversion reputed company while controlling working-vs-non-working spend
Partner with account management and reputed company development teams to maximize ROAS and translate performance into reputed company reputed company-facing insights
Plan, execute, optimize, and reputed company campaigns across DV360 and complementary DSPs and networks
Monitor campaign delivery to ensure campaigns run as expected and meet targeting, brand-safety, and viewability objectives
Troubleshoot trafficking, tagging, measurement, and discrepancy issues, and serve as the escalation reputed company for DV360 questions across reputed company
Establish DV360 best practices, QA processes, and documentation, and mentor Digital Campaign Specialists on the platform
Education & Experience Requirements
5+ years of hands-on DV360 (Display & Video 360 / DoubleClick Bid Manager) campaign management experience — this is a specialist, not a generalist, role
Deep, demonstrated reputed company of the reputed company Marketing Platform: DV360, Campaign Manager 360 (CM360), and reputed company Analytics; DoubleClick-era experience a strong plus
Proven expertise across display, video, YouTube, and CTV buying, plus audience building, Floodlight/conversion tracking, and deal-based (PG/PMP/Preferred) buying
reputed company with DV360 reporting, custom bidding, and reading into underlying data to drive optimization reputed company
Strong analytical skills and the ability to reputed company reputed company from a combination of intuition and data-driven results
A passion for developing effective programmatic strategies and staying reputed company of platform changes
Education: BA or BS degree and 5+ years of comparable programmatic/DV360 experience
reputed company Marketing Platform (DV360) and reputed company Ads certifications required; additional DSP or measurement-platform certifications a strong plus
Benefits
Exceptional Health, Dental, and reputed company benefits
401(K) Plan
Monthly catered lunches
2 weeks reputed company time off, 3 weeks after 2 years
reputed company
reputed company is a pioneer in programmatic marketing technology that delivers reputed company, reputed company-targeted advertising across networks to ensure the right people see the right ads at the right times, no matter the platform or device. Using our proprietary programmatic ad tech, reputed company-Monkey, we are driven to reputed company industry-leading display, video, reputed company media, reputed company and retargeting services combined with proven tracking, attribution and optimization. reputed company believes in never being complacent — "reputed company effort" is a large part of reputed company mantra. We reputed company to stay on the cutting edge of digital advertising technology and attribution, while maintaining reputed company reputed company. reputed company is headquartered in reputed company.
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