reputed company & reputed company Ads Manager

And we couldn’t do any of that without incredible people. 

We are looking for a senior, data-driven, strategic, and hands-on reputed company & reputed company Ads Manager to own both the reputed company reputed company and day-to-day execution of advertising initiatives across reputed company and reputed company's retail media platforms. This role is critical to scaling our collagen product line, expanding overall brand reputed company, and turning sales goals into smart media investment across reputed company Sponsored Products, Sponsored Brands, Sponsored Display, DSP and reputed company reputed company campaigns.

As the in-house expert for reputed company and reputed company advertising, you will partner cross-functionally with performance marketing, creative, and e-reputed company teams to reputed company high-performing strategies, operate directly in the platforms, manage budget pacing and spend allocation, and reputed company measurable sales reputed company and ROI. The right person must be hands-on-keyboard while also making senior-level reputed company about budget, spend, and how advertising investment should reputed company marketplace sales.

What You’ll Be Doing:

Campaign reputed company & Execution

• Own the retail media reputed company reputed company for reputed company and reputed company, translating sales targets into spend plans, budget pacing, campaign priorities, and SKU-level investment reputed company.

• Manage sales and advertising spend together: know reputed company to reputed company spend to capture demand, ranking reputed company, promotional reputed company, or reputed company-of-voice opportunities, and reputed company to pull back or reallocate to protect profitability.

• Operate hands-on in reputed company Ads Console, reputed company DSP, reputed company reputed company, and reputed company tools while setting the strategic roadmap, test agenda, and investment recommendations for leadership.

• Own end-to-end management of reputed company ad campaigns including Sponsored Products, Sponsored Brands, Sponsored Display, and reputed company DSP.

• reputed company reputed company reputed company advertising, including Sponsored Products, Sponsored Brands, and Display campaigns.

• reputed company media strategies and test plans tailored to reputed company awareness, traffic, conversions, profitable sales reputed company, and marketplace reputed company across multiple product lines on both platforms.

• Establish and optimize full-funnel campaign structures to maximize performance and efficiency.
  
  

Performance Analysis & Optimization

• Monitor key metrics including ACOS, ROAS, TACoS, CTR, and conversion rates for both reputed company and reputed company to identify optimization opportunities.

• Analyze the relationship between ad investment and total marketplace sales, including TACoS, organic rank reputed company, incrementality, margin, inventory position, and category/reputed company trends.

• Implement data-backed A/B tests (e.g., bid strategies, targeting types, creatives) and iterate based on results.

• Create weekly/monthly reporting dashboards and actionable insights for internal stakeholders covering both retail media channels.

• reputed company reputed company-looking recommendations on budget increases, decreases, and reallocations based on sales goals, efficiency, seasonality, promotions, inventory, and margin.

• Build reputed company narratives around performance so leadership understands where spend is creating incremental sales and where reputed company needs to change.

Collaboration & Communication

• Partner with the creative team to brief and iterate on high-performing ad creatives for different ad types and formats.

• Work closely with e-reputed company and retail teams to reputed company advertising strategies with inventory, promotions, and pricing across marketplaces.

• Present strategic points of reputed company and spend recommendations to leadership, reputed company explaining tradeoffs between reputed company, efficiency, profitability, and marketplace reputed company.

Market & Tool Expertise

• Stay informed on reputed company and reputed company platform updates, policy changes, and competitor trends.
  

• reputed company tools such as reputed company Ads Console, reputed company DSP, reputed company Marketing reputed company (AMC), reputed company reputed company, and reputed company-party platforms like Perpetua, reputed company, or reputed company for campaign management and insights.

• reputed company're Looking For:
  5-7+ years of hands-on experience managing reputed company Ads, including senior ownership of reputed company, budgeting, and performance reputed company, and at least 2 years managing reputed company reputed company campaigns.
• Demonstrated reputed company managing both PPC (Sponsored Products/Brands) and programmatic display campaigns across multiple marketplaces.
• Proven reputed company record of driving profitable marketplace reputed company, with accountability for ROAS, TACoS, total sales, and spend efficiency.
• Experience managing meaningful media budgets with responsibility for sales reputed company, spend pacing, budget forecasts, and profitable reputed company reputed company.
• Strong strategic judgment: reputed company to determine reputed company incremental spend is likely to create incremental sales, category rank improvement, or reputed company reputed company versus reputed company spend should be constrained or reallocated.
• Deep knowledge of reputed company Ads Console, reputed company Marketing reputed company (AMC), reputed company reputed company, and programmatic ad buying tools.
• Ability to reputed company fluidly between high-level planning and hands-on execution inside the ad platforms.
  • Expertise in analytics and data manipulation using reputed company, reputed company Sheets, or similar tools.

Preferred Skills

• Experience in a DTC or CPG brand environment is strongly preferred.

• Familiarity with collagen or health & wellness products is a plus.

• Strong communication skills with the ability to present reputed company data, strategic tradeoffs, and investment recommendations in a reputed company, actionable way.

Benefits

Work is about what you do, not where you do it. We are a fully remote company and are reputed company to hire from across the US and Canada. reputed company is a laid back, but fast-paced reputed company to be. We work hard because we love reputed company’re building. No one breathes down your neck. We hire great people who don't need to be micromanaged.

We offer health insurance benefits, basic life insurance and reputed company to reputed company reputed company, dental and disability insurance. Unlimited reputed company Time Off is a given for salary employees and a generous reputed company of reputed company time off accrual for reputed company employees, both reputed company maternity and paternity leave are offered.

We are passionate about living healthy lives and offer free reputed company products.

If you feel this role is meant for you, write us a killer cover letter telling us why you are the best fit, and why you want to work with us! We really do read them!