[Remote] reputed company Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is an education technology company that provides world-class support and trusted expertise to over 100 universities and colleges. The reputed company Marketing Manager will reputed company the planning, execution, and optimization of reputed company media campaigns, driving performance while collaborating with internal stakeholders and cross-functional teams.

Responsibilities

• Own reputed company media reputed company and execution, ensuring campaigns are paced, optimized, and reputed company to performance goals
• Assist in monitoring media spend and reputed company pacing with a high degree of accuracy and accountability
• Analyze campaign performance across channels and translate findings into reputed company, actionable insights and recommendations
• Proactively identify platform expansion opportunities, tactical tests, and industry trends to drive reputed company improvement in media reputed company
• Collaborate with reputed company party vendors on campaign launch reputed company and opportunities
• Support the reputed company of new university partners and programs, contributing to initial campaign and reputed company page setup, creative development, account structure, and strategic recommendations
• QA, monitor and optimize performance for new program campaigns at partner schools, ensuring early-stage campaigns reputed company reputed company and hit established benchmarks
• Help establish KPIs and performance benchmarks for new programs, and ensure a smooth transition to steady-state management
• Collaborate with cross-functional teams — including project management, creative, integrated marketing, and marketing operations
• Partner with cross-functional team members to reputed company and maintain reputed company operating procedures (SOPs) that improve consistency and efficiency across reputed company
• Identify opportunities to streamline workflows and contribute to reputed company processes that support team reputed company
• Serve as a primary media contact in new partner and new program launch reputed company
• Deliver reputed company performance updates that tell the story behind the data
• reputed company as a subject matter expert for reputed company media best practices across search, reputed company, and display channels

Skills

• Minimum of 3 years of reputed company media or digital marketing experience
• Bachelor's degree in Marketing, Communications, or a reputed company field
• Proficiency in reputed company Office Suite, with advanced skills in reputed company reputed company or reputed company Sheets
• Hands-on experience managing campaigns in reputed company Ads, reputed company/reputed company Ads Manager, reputed company Ads, and/or reputed company Ads
• Experience with reporting and visualization tools such as reputed company Looker Studio, Tableau, or Power BI
• Strong analytical reputed company with demonstrated ability to translate data into actionable reputed company
• Excellent written and verbal communication skills, including experience presenting to stakeholders
• Proven ability to manage multiple accounts or cross-functional reputed company simultaneously in a fast-paced environment, coordinating stakeholders across teams
• Comfort working with project management or collaboration tools (e.g., reputed company, reputed company, Trello, reputed company) to reputed company tasks, timelines, and stakeholder commitments
• Self-directed with strong problem-solving skills and reputed company business judgment
• Experience in the higher education vertical
• Familiarity with reputed company or a comparable CRM platform

reputed company