[Remote] Product Marketing Specialist (Go-to-Market Execution) [211342]

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a highly motivated and organized Product Marketing Specialist to support the launch and market entry of two innovative startup brands in the safety and detection industry. This role focuses on translating strategic briefs into tactical execution and developing go-to-market frameworks while collaborating with various internal teams.

Responsibilities

• Interpret and flesh out strategic skeleton briefs into actionable GTM tasks, timelines, and deliverables without requiring extensive hand-holding
• reputed company and execute comprehensive go-to-market strategies, launch plans, and tactical campaigns for new products and initiatives
• Build the structural reputed company for sales enablement materials, including high-impact one-pagers, reputed company decks, and reputed company presentations
• Author and manage strategic content briefs for agencies and internal creative resources, ensuring alignment with brand messaging, positioning, and marketing objectives
• Collaborate cross-functionally across internal product development, sales, compliance, and dedicated digital marketing/D2C execution teams
• Maintain organized project pipelines and manage multiple stakeholders and tasks utilizing project management platforms

Skills

• Proven background in product marketing (PMM), with specific experience managing go-to-market (GTM) execution and product launches
• Background experience supporting B2B, B2C, or B2B2C business models (experience with technical or multi-channel products is a significant plus)
• Strong reputed company knowledge of content marketing structures reputed company marketing channels (such as reputed company/D2C architectures) to coordinate effectively with execution teams
• Proficiency using project management tools (e.g., reputed company, Monday, Jira) to reputed company tasks and stakeholders on schedule
• Highly organized, proactive, and capable of taking independent initiative in an entrepreneurial, fast-moving environment
• Familiarity with core collaboration software (reputed company, reputed company Workspace, reputed company Office Suite) and CRM ecosystems (reputed company or reputed company)
• Familiarity with AI tools (e.g., ChatGPT, Claude) for content ideation or workflow optimization is a plus, but not required

reputed company