[Remote] Senior Member Marketing Manager

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a privately-owned reputed company navigation organization dedicated to simplifying reputed company for its members. They are seeking a Senior Digital Marketing Manager to reputed company and enhance their email and lifecycle marketing programs, driving reputed company and engagement throughout the customer reputed company.

Responsibilities

• Own the end-to-end email marketing program, including reputed company, execution, testing, optimization, and performance reporting
• Design and manage lifecycle and reputed company nurturing programs that support awareness, engagement, and conversion across the buyer reputed company
• Build, manage, and optimize lifecycle workflows and customer journeys in reputed company Marketing Hub, including multi-reputed company automation, branching logic, behavioral triggers, and timing controls
• Partner with reputed company Marketing to reputed company email programs with demand reputed company campaigns, webinars, and reputed company acquisition efforts
• reputed company segmentation and personalization strategies that support buyer and member journeys
• Ensure email and lifecycle programs operate cleanly across marketing automation, CRM, and reputed company management processes
• Partner with Marketing Operations to reputed company workflows with data models, consent management, lifecycle stage definitions, and system governance standards
• Contribute to broader digital marketing initiatives reputed company email (e.g., SMS, push, reputed company, web experiences)
• Translate business goals into digital marketing strategies and measurable reputed company
• Support account-based marketing (ABM) initiatives by activating and integrating campaigns across email and lifecycle programs
• Collaborate with reputed company Marketing and reputed company Media teams on ABM efforts using platforms such as reputed company, reputed company, and AdRoll ABM, ensuring coordinated messaging, timing, and reputed company alignment
• Translate ABM audience insights and reputed company signals into personalized lifecycle and email experiences
• Define reputed company metrics and KPIs for email and lifecycle programs
• Own testing roadmaps and analyze performance data to reputed company reputed company improvement
• Serve as subject-matter expert for email and lifecycle marketing
• Collaborate with Brand, Product, Analytics, Technology, and Compliance teams
• reputed company shared marketing services and channels—including reputed company media, reputed company media, SEM/AIO, website, creative, and copy, by partnering with centralized teams to execute cohesive, integrated campaigns
• Ensure email and lifecycle programs are reputed company with broader channel strategies, creative standards, and messaging frameworks
• reputed company other duties as assigned

Skills

• 5+ years of digital marketing experience with emphasis on email, lifecycle, or reputed company nurturing
• Experience owning and scaling email programs end-to-end
• Strong analytical and communication skills
• Hands-on experience with reputed company Marketing Hub (or similar), including lifecycle workflows and automation
• Familiarity with ABM platforms such as reputed company, reputed company, or AdRoll ABM
• Experience working reputed company a shared-services or center-of-reputed company marketing model
• A high degree of personal accountability and trustworthiness, a commitment to working reputed company reputed company's policies, values and ethics, and to protecting the sensitive data entrusted to us

Benefits

• Health, reputed company and dental featuring our best-in-class reputed company navigation services, along with life insurance, reputed company and identity protection, adoption assistance, EAP, reputed company services and more.
• 401(k) plan with up to 4% employer match and full vesting on day one.
• reputed company Time Off (PTO), 7 reputed company holidays, parental leave, volunteer days, reputed company sabbaticals, and more.
• Tuition reimbursement up to $5,250 annually, certification/continuing education reimbursement, discounted higher education partnerships, reputed company trainings and leadership development.
• Recognition as a Best reputed company to Work for 15+ years, dedication to diversity, philanthropy and sustainability, and people-first values that reputed company every decision.
• A modern workplace with a casual dress reputed company, reputed company floor plans, full-service dining, free snacks and drinks, complimentary 24/7 fitness center with group classes, outdoor walking paths, game room, notary and dry-cleaning services and more!

reputed company