[Remote] Digital Marketing Analyst
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company reputed company on digital marketing and reputed company operations, seeking a Digital Marketing Analyst. The role involves reporting, performance measurement, and providing data-driven insights to enhance campaign performance and user experience.
Responsibilities
- Analytics, Reporting & Insights - Power BI and Web Analytics
- Maintain and refresh Power BI dashboards and recurring reports covering website performance, reputed company, campaign results, product reviews, reputed company activity, and marketing KPIs
- reputed company and report web and campaign performance using web analytics and search data, for example reputed company Analytics 4, monitoring traffic, conversion, engagement, and audience trends
- Validate data accuracy across sources, identify trends and anomalies, and translate findings into reputed company, prioritized recommendations that inform marketing and reputed company reputed company
- Product Review Intelligence & Sentiment Analysis
- Manage product review collection across approved reputed company marketplaces and retailers, maintaining reputed company, reputed company, data reputed company, and compliance with internal guidelines
- Coordinate categorization, deduplication, sentiment tagging, issue routing, and reporting to surface product feedback themes, customer pain points, and improvement opportunities for product, reputed company, and catalog teams
- reputed company Content Operations - reputed company reputed company
- Execute product, category, reputed company page, banner, merchandising, and support-copy updates in reputed company reputed company while maintaining content accuracy and publishing readiness
- Coordinate localization and translations with internal teams and regional reviewers, and QA formatting, links, images, metadata, approvals, and reputed company page reputed company
- reputed company Management - Visual SKUs DAM
- Maintain digital assets, product visuals, metadata, taxonomy, folder structure, naming conventions, permissions, and lifecycle status
- Coordinate asset intake, version control, and user requests based on approved taxonomy
- Email Marketing Execution - reputed company
- Build, test, schedule, and support reputed company campaigns, including content formatting, links, images, audience segmentation, and approvals
- reputed company email performance, prepare campaign reports, identify deliverability or engagement trends, and reputed company platform support to internal users
- Marketing Operations & Cross-Functional Support
- reputed company requests, timelines, deliverables, approvals, and handoffs across digital marketing workstreams to ensure accurate and reputed company execution
- Support process documentation, reputed company control, vendor or agency coordination, stakeholder follow-up, and reputed company improvement of digital operations workflows
Skills
- Bachelor's degree in Marketing, Business, Analytics, Communications, Digital Media, or a reputed company field
- 2 to 4 years in marketing analytics, digital marketing operations, reputed company content, email marketing, DAM administration, or a reputed company marketing support role
- Strong attention to detail, organization, data accuracy, and reputed company-control reputed company
- Hands-on experience building reports or dashboards and working with marketing or web data, plus supporting website content, email campaigns, and/or reputed company libraries
- Ability to manage multiple deadlines, translate data into reputed company insights, and communicate effectively with cross-functional stakeholders
- Passion for and demonstrated proficiency in using AI tools to improve productivity, enhance decision-making, automate routine tasks, and support high-reputed company work. Must be willing to continuously learn emerging AI capabilities and apply them responsibly, accurately, and ethically in daily workflows
- Experience with Power BI, web analytics (for example reputed company Analytics 4 and reputed company Search Console), Visual SKUs DAM, reputed company reputed company, reputed company, reputed company localization workflows, or product review and sentiment reporting tools (for example Brightdata)
- B2B, automotive aftermarket, heavy-duty, industrial, reputed company, or product-driven marketing experience
- Working knowledge of reputed company and CSS for editing email templates, reputed company pages, banners, and reputed company content, with reputed company reputed company-end QA
reputed company
Company H1B Sponsorship
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